Pushing forward the digital initiatives that complement its vast over-the-air holdings, iHeartMedia has hired veteran media executive Carter Brokaw as President, Digital Revenue Strategy. Brokaw will report to iHeart’s head of sales, Tim Castelli. Continue Reading
iHeartMedia announced the launch of a new Hispanic brand management team. The new group will offer strategic guidance to the company’s Hispanic brands and connect advertisers with iHeartMedia’s Hispanic audience. Hispanic listeners are a growing category for the U.S. radio and music markets, and many media companies are working to better serve them. For instance, last week, Univision announced plans for an IPO. Continue Reading
Over the last 15 years, FM radio has gradually extended its brands online, either via simulcasting or creating original streams derived from the broadcast signal. Much less common is an FM extension of a popular pureplay Internet-only station. 96.7 Pride Radio launches today in Minneapolis/St. Paul. Continue Reading
iHeartMedia and Unified have jointly announced a long-term partnership to develop audience-targeting datasets that can be applied across iHeart’s sprawling radio, streaming, mobile, and event portfolios. The deal includes an unspcified investment by iHeart in Unified. Continue Reading
Sponsored by AudioBoom
The weekly update of the streaming audio industry, from RAIN News. THIS WEEK: Apple rumors; Spotify gets richer; Grooveshark goes down in deep water; Pandora in the FM business; no streaming in the Vermont State House. Continue Reading
This week’s earnings report from iHeartMedia encompassed financial results and strategic updates ranging across the many dimensions of a media conglomerate. Within that scope, Richard Bressler (President, COO, and CFO) landed on topics of particular pertinence to online audio. Continue Reading
Last week iHeartMedia hosted a “Soundfront” to introduce a slate of new podcasts to advertisers. Today NPR is hosting a podcast upfront, promoting its most successful existing programs. The era of podcast upfronts has arrived. Continue Reading
Sponsored by AudioBoom
The weekly update of the streaming audio industry, from RAIN News. THIS WEEK: “Serial” wins a Peabody; Apple Watch launch day — what can you listen to?; new iHeartMedia podcasts; Tidal reaches out to indies; Norway targets FM switch-off. Continue Reading
Sara Morris has joined iHeartMedia as senior director of government affairs. She comes to iHeart from the Federal Communications Commission, where she was director of the legislative affairs department. Morris also spent time as a deputy director and telecommunications policy analyst in the U.S. Department of Commerce’s Office of Congressional Affairs. Continue Reading
In a far-reaching agreement, iHeartMedia and its subsidiary Katz Media Group have partnered with Jelli, the automated radio advertising platform, for programmatic ad-buying of broadcast radio inventory. RAIN News spoke to Jelli CEO Mike Dougherty. Continue Reading
A new Ipsos In-Car Audio Study, sponsored by iHeartMedia, reveals that most repondents listen to AM/FM radio in the car, and overwhelmingly like push-button radios in the dashboard. This column notes that the average American car is 11.4 years old, and that technology change is always resisted by a preference for the familiar. Continue Reading
Brian Lakamp, who guided the rise of iHeartRadio, will leave iHeartMedia. Lakamp confirmed with RAIN News that he is exiting the company to pursue entrepreneurial opportunities. Continue Reading