Search Results for: programmatic
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AdsWizz names Gary Goodman president of its European business
Ad-tech company AdsWizz announced today that it has named Gary Goodman as President for Europe. Goodman joins AdsWizz from iVenture, where he served as CEO. Before that he was founder and CEO of MediaEquals, a media trading platform. Continue Reading
Tuesday, June 2 – 2pm EST Programmatic Fast-Tracks Revenue Growth for Digital Audio Programmatic buying is a trend that will increasingly influence the online audio marketplace. What impact will it have? Hear WideOrbit EVP of Digital and Programmatic Brian Burdick,… Continue Reading
RAIN Summit Europe 2015!
Commercial Radio is Thriving in the UK
by Jennifer Lane
In the UK last year, advertising revenue on commercial radio grew 7.2% in 2014, while in the US it shrank 1%. According to an article by Lucy Barrett at UK’s RAB, radio in that country is alive and well and thriving across all it’s platforms. Continue Reading
Pandora Q1 earnings: higher revenue, greater net loss, stock up
“I’m excited to speak with you regarding our strong start of the year.” So began Pandora CEO Brian McAndrews’ quarterly address to investors as he reported first-quarter earnings. He discussed financials, audience metrics, size of the sales force, data management, and future guidance. Continue Reading
New research and special presentations at RAIN Summit West
RAIN Summits are famous for their thought-leadership discussion panels. RAIN Summit West also features numerous special presentations in a knowledge-packed day of information and networking. Larry Rosin, Kurt Hanson, Pat Higbie, Amanda Brown, Matt Saraceni, Brian Burdick, and keynoter Anthony Bay are featured presenters. Continue Reading
Rumor Fact(ory): Beats leaks
The New York Times captured a carload of anonymously sourced information about Apple’s music products. Apple’s refreshed music ecosystem will be unveiled this summer, according to earlier rumors. Continue Reading
DAAST specification for audio ad serving now in adoption phase
Six months after its introduction by the Interactive Advertising Bureau (IAB), the Digital Audio Ad Serving Template (DAAST) is in its adoption phase. “Industry adoption of DAAST enables digital audio ads to be easily run and tracked in a consistent manner across publishers, similar to other digital marketing mediums,” said Scott Cunningham, Senior Vice President, IAB, and General Manager of the IAB Technology Lab. Continue Reading
Vector Capital acquires Triton Digital
Vector Capital, a private equity firm specializing in technology, has acquired Triton Digital, the leading technology provider to the online audio industry. The announcement follows days of rumors. Continue Reading