Riverside, a leading audio+video content production platform used by many leading podcasts, released a study called Future of Video Podcasting for Brands 2023. It contains over 20 slides of data from a survey of 672 global production professionals who create podcasts for their companies. Click for a roundup of metrics and graphics.
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In the RAJAR (Radio Joint Audience Research) report for Q1, we see that 88% of the UK audience tunes into radio stations at least weekly. And the average listener consumes 20.4 hours of live radio per week. Click through for more metrics, an infographic, and link to download the full report. Continue Reading
YAP Media Founder and CEO Hala Taha kindly sent RAIN News the presentation deck she delivered at the IAB Podcast Upfront last week. YAP Media was founded around the Young and Profiting podcast, created and hosted by Taha. The YAP network has grown to 15 podcasts. The deck is notable for the range of data sources cited across 23 slides. Click for details, selected slides, and a download link. Continue Reading
— Too Much (Russ More)
— Audio’s Future (Chris Peterson)
— Show Me The Growth (Heather Osgood)
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The New York Times, producer of leading news podcast The Daily, and owner of Serial Productions and voice narration provider Audm, has launched NYT Audio, a dedicated mobile listening app. We complain about the iOS-only launch, and enumerate the product’s many features. Continue Reading
Immensely popular video sharing app TikTok has opened a connection with Apple Music whereby users of both services can leverage TikTok as a discovery mechanism for their personal music collections. More such connections are expected, which is good for the music business. Continue Reading
As Audacy drops off the Wall Street radar (delisting info HERE), the company plans to push back. A written request will be filed within 10 days, according to a widely distributed press notice. Audacy President and Chairman David Field has voiced a two-point plan. Click for details. Continue Reading
In his latest piece, guest columnist James Cridland starts in India, where the government has decreed that mobile phones must be equipped with FM reception. Then it’s onto BBC Local Radio, where station cuts are being called “scandalous.” An unusually long and deep column this week; click through to read the whole thing. Continue Reading
One of the most flagrant issues in the quickly emerging field of artificial intelligence is how AI collides with copyright. This multifaceted issue is being taken up by the U.S. Congress. Today, the Judiciary Committee is presenting “Artificial Intelligence and… Continue Reading
In 2019 Google introduced direct podcast playback within Google search results that year. We thought it was a terrific innovation that could significantly grow the “ever listened to a podcast” population in research surveys. In Q1 of this year Google disappointingly (in our opinion) removed that feature from Google Search. We test how Google represents podcasts in mobile and desktop. Click for screenshots. Continue Reading
Calling it “groundbreaking technology,” AI audio advertising platform Instreamatic is promoting its Contextual Audio Ads product. Today’s PR promotes two key features. Using AI, a near-infinite number of customization can be made for accurate targeting. Also, AI-cloned celebrity voices are available. Click for details and Instreamatic’s video demonstration. Continue Reading
Global podcast company Acast will give away $10,000 worth of podcast advertising across its 100,000-show reach, to a single American small-business company. The program coincides with Small Business Month. Anyone can make nominations. Click for details and links. Continue Reading