Apple Watch owners are divided on Apple Music; points to broader trends

Posted on by Anna Washenko

Research company Wristly conducted a survey of 1,350 Apple Watch owners about their use of Apple Music now that the streaming platform has ended its initial free trial period. While Apple Watch owners represent just a sliver of the Apple Music audience, it’s worth examining the figures since the people buying the debut model of the smartwatch are likely heavy Apple brand devotees. The results showed that more than two out of three respondents tried the streaming service. Continue Reading →

AdLarge signs Farnoosh Torabi’s “So Money” podcast to exclusive ad repping agreement

Posted on by Brad Hill

Audio ad sales company AdLarge has announced its latest podcast-repping deal, this one as exclusive representative for So Money with Farnoosh Torabi, a Millennial-targeted finance show currently ranked at #5 in the iso money farnoosh torabiTunes Podcast Business News category. Continue Reading →

Test Drive: iHeartRadio’s My Favorites joins the personalization bandwagon

Posted on by Anna Washenko

Many streaming platforms promise tools for personalized listening, but few radio services have explored programming that crosses genre boundaries. The latest to explore this space is iHeartRadio, which launched a new feature called My Favorites Radio. This station collects all of a given user’s favorited and thumbs-upped tracks and artists across all genres to create a single personalized playlist. Both Brad Hill and I took a spin through this feature to hear how things worked. Continue Reading →