Comprehensive coverage of the podcasting industry and its business ecosystem.
Descript is a startup offering audio technology and tools to creators. The company is helmed by Groupon founder Andrew Mason, and is a spinoff of his Detour audio guide business that Bose acquired last year. Today, Descript announced both two business developments and a new tool. Continue Reading
Podcast startups have been a hot space as the audio format continues to grow in popularity. One subset of this area has been attempts to create steady paying communities for shows. Supercast is one of these. The platform is currently in beta. Continue Reading
The New York Times issued a milestone brag today: Its flagship podcast, The Daily, has surpassed one-billion total downloads. “That’s billion with a b,” the company clarifies. In an exercise of imagination, arithmetic, and fudging the unknowns, we are led to imagine what “The Daily” is worth to the Times. Continue Reading
Jay Soderberg has joined Locked On Podcast Network, assuming the post as the group’s first executive producer. Soderberg’s extensive experience in podcasting and audio includes 16 years with ESPN and most recently head of content for BlogTalkRadio and Voxnest. Continue Reading
Pocket Casts, a popular podcast app, announced that it is adopting a new freemium subscription business model. The app will now be a free download, with all of its existing features available for no charge. Listeners who want additional customizations will have the option of the Pocket Casts Plus subscription. Continue Reading
Today Edison Research globally introduced The Infinite Dial South Africa in an 8:00am ET webinar. The results show a digital listening market that is less developed than the USA and Australia in some ways, including podcasting. Continue Reading
Acast and Wisebuddah have announced the winner of their LaunchPod contest, an effort to find new UK podcast talent. On Things We Left Behind, hosted by Surer and Saredo Mohamed, has been selected as the winner. Continue Reading
NPR has long been a leader in podcasting, and now the organization is forecasting breakthrough financial returns on the audio format. Deborah Cowan, chief financial officer at NPR, said that the network has projected that corporate sponsorship revenue from podcasts will reach $55 million in the 2020 fiscal year. Continue Reading
James Cridland’s International Radio Trends is a column by the Australia-based radio futurologist. THIS WEEK: A new milestone on the horizon at NPR. Several sets of statistics on radio in the U.S. Much more. Continue Reading
Spreaker announced that its Spreaker Studio program is the first podcasting app to offer full compatibility with Chrome OS. This operating system runs on Google’s Chromebook laptops. Continue Reading
Spotify’s newest exclusive podcast is a project from Bill Simmons. The Hottest Take will see the longtime podcaster and media personality engaging in short conversations every episode, each running less than 15 minutes. Continue Reading
DAX announced that it has entered an exclusive two-year advertising deal with Endemol Shine Group. Under the terms of the deal, DAX will be the ad sales partner for the new commercial podcast portfolio from the global content creator. Continue Reading