How do broadcasters and webcasters gather and use data about their audiences, and engage those audiences? That is the subject of a research project jointly conducted by Presslaff Interactive and RAIN News. The 12-question survey is open now to industry professionals. Continue Reading
YouTube’s penetration into the music lives of Americans is a snapshot of quiet domination captured by last week’s Infinite Dial release. When you cross-reference different parts of the Edison Research / Triton Digital study, startling comparisons emerge. Continue Reading
Radioplayer has shared research into the role of radio in cars, and even though new technology is posing a growing threat to the traditional format, it found that radio remains a valuable feature for vehicles. The organization’s survey of drivers from the UK, France, and Germany found that 82% said they would not consider buying a car without a radio. Continue Reading
New consumer research found that 68% of smartphone owners listen to streaming music every day. The study from Parks Associates revealed that smartphone owners spend more time with their tunes than any other form of mobile entertainment, clocking in at 45 minutes per day with streaming music. Continue Reading
The Infinite Dial, a consumer research project that tracks listening habits and trends of American teens and adults, was released today for 2016, co-produced by Edison Research and Triton Digital and presented via webinar. Continue Reading
Webcast listening in January inched downward by 2% compared to December (when holiday listening helped give an upward lift over November), and notched a 14% rise year-over-year, according to Triton Digital’s monthly Webcast Metrics Top 20 Ranker, released this morning. Click through for the trend charts. Continue Reading
STRATA released results from the latest of its quarterly ad agency surveys. The responses found that 54% of agencies are more interested in streaming audio than they were a year ago. The Q4 2015 survey also addressed questions about programmatic buying, which has also gained in interest among agencies. Continue Reading
The combination of sample size and tracking in the Share of Ear surveys, produced by Edison Research, show changes in audio consumption as they happen. In this guest column originally published on his Infinite Dial blog, Edison President Larry Rosin notes a milestone: young Millennials have crossed a meaningful threshold, now spending more time with streaming than with AM/FM radio. Continue Reading
Edison Research has released another factoid in advance of its Infinite Dial 2016 webinar on Thursday, and it’s a landmark in the evolution of streaming audio. Half of Americans 12 years and older listened to online radio weekly. That percentage is up from 44% last year. Continue Reading
In advance of The Infinite Dial 2016 this Thursday, Edison Research has released one result of its large-scale consumer survey of American listening habits. In it, Edison announces that podcast listening “is growing — and growing fast.” Continue Reading
An in-car listening survey of Canadian drivers was conducted by Audience Insights. This research establishes a trendline of audio sources in the car going back to 2010. Continue Reading
The mobile analytics experts at App Annie are still churning out reports on 2015. This week, the company revealed the top app publishers from the year based on worldwide annual revenue from both iOS and Google Play. Continue Reading