Confused by the title? Click through. The Recording Academy, which runs the Grammy Awards, has drawn a line defining how AI can be used in acceptable song nominations. Continue Reading
We see a continuing trend developing in the monthly podcast metrics published by Listen Notes. As was the case last month, June’s new podcast launches dropped from the previous month, showing the lowest new-show production in a year. Click for more info and graphs. Continue Reading
The venerable People’s Choice Podcast Awards is rolling for 2023, opening the nomination process. Anyone can nominate a show or vote. (Hence: People’s Choice.) Additionally, podcast creators may submit their pods for $50 per show per category. Last year’s participation list makes an outstanding discovery resource. Click for all the details. Continue Reading
Sounds Profitable has released a data+interview report (The Podcast Opportunity) which explores buyer perceptions of podcast advertising. With a rich mix of survey data and qualitative interviews with agencies and brands, this project delivers a holistic understanding of podcast advertiser habits, preferences, and perceptions. Click for a sample of survey results, some quotes, and the download link. Continue Reading
Global podcast juggernaut Audioboom has released a “Trading Update” [get it HERE] in which the company cites challenging advertising markets while lowering revenue expectations. The company’s first-half 2023 earnings report is scheduled for mid-July. “The operational KPIs of the… Continue Reading
Acast sent us a fascinating piece of survey work that questioned podcast listeners about their sentiment toward AI influencing podcasts in over 20 ways. The broad takeaway is approval by listeners for AI in the production process. That approval slants toward technical improvements, with lower levels of acceptance of content manipulations. Click for the interesting details. Continue Reading
In a sad but arguably predictable action, Sirius XM announces it will shut down the Stitcher podcast app in August. Founded in 2008, Stitcher is a venerable brand in the renaissance of podcasting. Existing Stitcher registered users will be shifted to the Sirius XM platform. The decision might have a brand maintenance aspect as well. Click for details. Continue Reading
In a notable piece of dealmaking, LibSyn has acquired the podcast ad-monetization business for This Week in Tech (TWiT), one of the most venerable podcast networks. TWiT was founded by tech/podcast celebrity Leo Laporte in 2005, and was one of the world’s first all-tech podcast networks. AdvertiseCast will use its Automatic Ads solution to dynamically fill TWiT’s unsold inventory. Click for more detail.
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— Contemplating Takeaways (Lou Paskalis)
— Buy-side Findings (Borrell Associates)
— Powerful Rationales (AudioGo)
AdLarge, an independent ad sales company which connects all kinds of audio publishers with brands, and brands to audiences, has launched AdLarge Labs. The company describes the new venture as “a digital accelerator program to market, monetize, and maximize opportunities for podcast creators.” It is open to all creators and networks. Click for details and key to the waitlist. Continue Reading
Preeminent audio consumer survey and knowledge company Edison Research has released The Infinite Dial 2023 Australia, the seventh annual edition of its comprehensive survey of listening habits, preferences, and trends. We examine podcast listening trends, and compare them to the American population. Click for details and graphs. Continue Reading