In the November report of Triton Digital’s Webcast Metrics Top 20 Ranker, overall stream listening moved upward 3% for the whole group compared to October. Percentage gains for the month were led by Pandora and AccuRadio. Continue Reading
A group of popular performers has filed an amicus brief against Pandora centered on pre-1972 recordings. Jeffrey Knowles and Julia D. Greer of Coblentz Patch Duffy & Bass LLP filed the brief in the California lawsuit on January 12. Continue Reading
Pandora is making plans to broaden its podcast offerings. CEO Roger Lynch spoke with Variety during CES and said his goal is to create “the equivalent of the podcast genome project.” Lynch said the company is working on a system that would allow listeners to browse and discover new shows on Pandora. The move isn’t unprecedented, but there are some questions. Continue Reading
Pandora announced that its Premium subscription service is now supported on Android TV devices. This means that on-demand audio features such as searching and playing songs, albums, or playlists directly through a supported television. Continue Reading
Pandora has partnered with Comcast to launch the its full suite of services on the Xfinity X1 set-top box. All of Pandora’s features across all membership tiers have been integrated into the Comcast hardware, including support for voice commands, which work with the Xfinity X1 voice-controlled remote. Continue Reading
Streaming services have explored many options to tease premium features to their free listeners. Pandora is new offering its ad-supported listeners and its mid-tier Pandora Plus listeners a chance to try out a Pandora Premium session in exchange for viewing a video ad. Continue Reading
Pandora has hired a new chief marketing officer. Aimée Lapic will step into the role beginning December 13. Lapic will spearhead digital, social, and mobile marketing initiatives for the online audio company, in addition to leading consumer brand strategy, market positioning, performance-based marketing, and partnership marketing for Pandora. Continue Reading
Pandora announced new integrations with Sonos wireless home speakers. Listeners can control their music played on a Sonos device with the Pandora mobile app. It’s difficult to predict whether a company like Sonos, one that doesn’t operate its own in-house voice assistant, will see a benefit from being service-agnostic. Continue Reading
Pandora has opened up its audience targeting capabilities to include connected home segments. The audio company’s connected home app is currently built into more than 2,000 devices. Advertisers can apply the Pandora audience segments on audio ads that run specifically on voice-enabled devices. Continue Reading
Pandora reached third-quarter revenue of $378.6 million, up 8% over the year prior. The audio company’s paid tiers generated 4.01 million subscribers in Q3 2016, rising about 29% to 5.19 million subscribers in Q3 2017. More than 1 million of those subscribers are part of the full on-demand Pandora Premium tier. Continue Reading
Pandora has added 250 Featured Playlists to its subscription tier. This addition is a series of playlists curated by the Pandora team centered on themes such as working out, break-ups, and romance. The playlists indicate continued development on behalf of Premium subscribers, after that service was repositioned earlier this year. Continue Reading
Pandora has given RAIN News a first look at its 2018 Definitive Guide to Audio, a report on the state of the industry with some statistics on terrestrial radio, streaming music, and podcasts. It’s a beautifully produced collection of data points and research that (unsurprisingly) creates a narrative showing streaming audio in a positive light. But it also does present some of the pain points facing broadcast in particular as audio consumption changes. Continue Reading