Audioburst launches “Platform for Apps,” enabling topical audio streaming to app builders

Audio search and delivery platform Audioburst is announcing the launch of Platform for Apps, which provides audio that app builders can easily bolt into the mobile experiences. The company scrapes a colossal library of short clips (“bursts”) which can be sorted by topic and aggregated into playlists. It hopes to grow a clientele of app builders seeking entertainment and user retention. Continue Reading

Infinite Dial: Older types of listening rule the road as 80% of cars still lack modern in-dash entertainment systems

While listening trends are changeable on the whole, American in-car listening routines are decidedly un-modern. AM/FM radio, owned music files, and CDs are the most-used sources. Online streaming and podcasts are making gains, hampered by an 80% lack of in-dash entertainment systems in the American car fleet.
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Thursday, March 11 THE INFINITE DIAL 2021 SPECIAL The annual benchmark study of American listening, released today by Edison Research and Triton Digital   Pandora is more recognized, but Spotify is more used In a peculiar perception vs. reality quirk,… Continue Reading

Thursday, March 4   Wondering about CPMs for programmatic podcast advertising? Triton Digital reports a range. Posted on March 4, 2021 by Brad Hill Two questions about digital audio programmatic advertising were addressed in Triton Digital’s presentation at the RAIN Podcast Business Summit… Continue Reading

iHeartMedia reorgs as two reporting entities in a dramatic organizational and executive reset

iHeartMedia (NASDAQ: IHRT) sent an announcement, just after market close, describing a new corporate reporting and business operation structure. In the new arrangement, all of the company’s digital ventures are broken out as iHeartMedia Digital Audio Group. Alongside, the iHeartMedia Multiplatform Group will include the radio business of America’s largest commercial radio holding company. Click through for the new executive assignments and other details. Continue Reading