There’s a difference between interaction and meaningful interaction. Guest columnist Mark Ramsey uses examples from Mattel and Nike, applying them to the potential of radio. It’s about enabling possibility for listeners. Continue Reading
Spotify has expanded its listenership measurement study, produced by TNS, and today released results of a survey conducted in Canada. Like the European study, the Canada survey measures listening to terrestrial radio and to Spotify’s free online radio service, and demonstrates that Spotify’s audience provides incremental additional reach to radio advertisers. Continue Reading
In the latest expansion of its programmatic technology reach, Triton Digital has reached a partnership with Adforce.com to operate the a2x platform in several European national markets where Adforce.com will be the exclusive operator. Continue Reading
Vevo has been taking steps to differentiate its service from YouTube, and its CEO has said that the company is planning to launch a subscription tier for its videos. Speaking at the Code/Media conference, Erik Huggers said that adding a premium offering was likely in the future. Continue Reading
Today’s ambitious professional musicians have more ways than ever to find gigs and paid outlets for their skills. For instance, we’ve heard about Berklee College of Music students specializing in music for podcasts. A new platform has emerged in an effort to harness those creatives and put them in touch with potential buyers. Continue Reading
RAIN and Presslaff Interactive are pleased to announce Dialing In: How Do You Find The Data Signal?, an industry survey for professionals in broadcast, online audio, technology, consulting, and agencies. This concise survey is designed to be quick, revealing, and to… Continue Reading
In November, we reported on rumors that Apple Music may have had plans in the works to beef up the role of video in its burgeoning streaming service. Recently, more of the pieces are starting to fall into place, creating a picture of what Apple may have as its immediate vision for video. Continue Reading
Former Univision exec Jack Hobbs is returning to media with the launch of Revolver Podcasts. The podcast network will offer bilingual on-demand audio aimed at a multicultural audience. It has 30 shows on the roster so far and will also have original audio novellas, serialized audio programming, livestreamed music festivals, and branded content initiatives. Continue Reading
Much of the discussion around streaming music positions the medium as a rival to radio. But a new blog post from Nielsen explains how radio professionals could change their thinking to see on-demand streaming as a source of programming intel. Continue Reading
Radionomy announced an addition to its executive team: Erik Portier, formerly of Google and founder of several tech companies. Portier will work in the Radionomy Group HQ in Brussels and is tasked with expanding the European presence of Radionomy-owned ad agency TargetSpot. Continue Reading
RAIN and Presslaff Interactive Present: Dialing In: How Do You Find The Data Signal? A Survey About Engaging Audiences Dialing In: How Do You Find The Data Signal — a survey that focuses on how your company engages audiences and… Continue Reading
Shortly after the launch of Rihanna’s Anti spiked Tidal membership, another of the platform’s artist/owners is experimenting with using it for exclusive access. Kanye West released his new album, The Life of Pablo, on Tidal, but it has had vastly more complicated results. Continue Reading