Pandora is applying its dynamic audio ad technology in a partnership with FOX Sports. The campaign, rolling out on September 20, will use the Pandora tools in support of the college football and Thursday Night Football broadcasts. Continue Reading
Samantha Henig has joined BuzzFeed as its new executive editor of strategy. She joins the media company after several years with The New York Times, where she was editorial director of audio and helped launch The Daily. Continue Reading
Lee Brown is joining Spotify as the streaming service’s vice president of global sales strategy beginning next month. Brown’s previous post was as chief revenue officer for BuzzFeed. Continue Reading
Formats have shaped and dictated the evolution of recorded music. Here is a vision what innovation should look like in a post-format world. Continue Reading
Descript is a startup offering audio technology and tools to creators. The company is helmed by Groupon founder Andrew Mason, and is a spinoff of his Detour audio guide business that Bose acquired last year. Today, Descript announced both two business developments and a new tool. Continue Reading
Consulting firm Prophet released the latest results of its Brand Relevance Index, and found that U.S. consumers place a high importance on companies in tech and entertainment. Apple was the top choice, and it has led the ranking for every year the index has been conducted. Spotify secured second place. Continue Reading
Podcast startups have been a hot space as the audio format continues to grow in popularity. One subset of this area has been attempts to create steady paying communities for shows. Supercast is one of these. The platform is currently in beta. Continue Reading
Google is testing out a new effort to bring its voice assistant to cellphones without internet access. The India pilot program offers a 24/7 phone number that people can call to pose their questions to Google Assistant. Continue Reading
The New York Times issued a milestone brag today: Its flagship podcast, The Daily, has surpassed one-billion total downloads. “That’s billion with a b,” the company clarifies. In an exercise of imagination, arithmetic, and fudging the unknowns, we are led to imagine what “The Daily” is worth to the Times. Continue Reading
Stream listening slipped about 2% month-over-month in May, according to the Triton Digital Webcast Metrics Top 20 Ranker. Pandora, leader of the pack, dropped one percent from March, and stayed above 2-million average active sessions. Continue Reading
Pocket Casts, a popular podcast app, announced that it is adopting a new freemium subscription business model. The app will now be a free download, with all of its existing features available for no charge. Listeners who want additional customizations will have the option of the Pocket Casts Plus subscription. Continue Reading
The RIAA has released its mid-year report on the Latin music market in the U.S., and the genre is on track for continued growth through 2019. In the first six months of the year, the sector generated retail revenue of $232 million. Continue Reading