Anchor, the Spotify-owned podcast creation and distribution app, introduced a new feature letting creators make trailers for their shows. The company is positioning the trailers as a way to reach new audiences on podcast platforms and on the web or social networks. Continue Reading
Jane Manchun Wong, the tech blogger who has built a reputation for finding unreleased features, turned her eyes to Spotify once more. She found that Spotify’s latest test emphasizes the easy podcast creation tools it picked up with the Anchor acquisition. Continue Reading
Anchor is continuing to launch new features following its acquisition by Spotify. Last week, the do-it-yourself podcasting platform announced a new analytics suite. Today, the features are being added to Anchor’s mobile apps. Continue Reading
The news that Spotify is acquiring both Gimlet Media and Anchor turned the podcast world on its head. Podnews, the daily briefing of podcasting developments published by James Cridland, collected several of the industry’s reactions. Continue Reading
Spotify has acquired not one, but two podcasting companies. The rumor mill hinted this week that the streaming company was in negotiations for podcast producer Gimlet Media, and that is one of the purchases. But Spotify has also acquired Anchor, a straightforward service that lets anyone start creating, distributing, and monetizing podcasts. Continue Reading
Anchor introduced its Anchor Sponsorships monetization platform in November, and is promoting a strong uptake among its users. According to a new blog post, Anchor says participation in the sponsorships program has “effectively doubled the total number of podcasts on the market that are running ads.” Continue Reading
Free podcast production and hosting service Anchor is introducing a new monetization plan for U.S. podcasters. Anchor Sponsorships is an automated service which matches advertisers with podcasts, and invites podcasters to create host-read breaks and insert them in their new and past shows. It’s an interesting long-tail play for both podcasters and brands. Continue Reading
Anchor has released data about how and where people are tuning in to podcasts created on its platform. Following several pivots, Anchor is now a service for free and fast podcast recording and distribution. Continue Reading
Show Shouts highlights noteworthy new and upcoming podcasts from across the vast and fast-growing category. Today’s announcements include a relaunch of a HowStuffWorks program and plus-size supermodel Ashley Graham’s unique take on the audio format. Continue Reading
Anchor, a platform working to put podcast tools in the hands of the average person, is adding a new feature to help its amateur podcasters turn their work professional. Anchor Listener Support is an option for users to collect recurring monthly payments from listeners who are fans of their efforts. Continue Reading
Anchor has unveiled an audio production space in New York City, adding yet another component in its unique approach to podcasting. The company’s Anchor Podcast Lab is a space in Manhattan that any podcaster can use to record their shows. Continue Reading
Brief news items and worthy reads from around the web: Amy Schumer’s casual approach to podcasting; podcasts > television for true crime; questions about Anchor and ownership. Continue Reading