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Automattic, owner of WordPress, buys Pocket Casts from NPR, for “deep integrations”

Automattic, parent company of WordPress has acquired podcast listening app Pocket Casts from NPR and a consortium of public stations. The idea is to integrate a respected audio platform with the world’s dominant blogging platform, which already has text-to-speech capability. Lots of potential and interest here.
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Spotify links podcasting to blogging with text-to-speech WordPress/Anchor hook-up

In the slew of announcements during Spotify’s “Stream On” presentation Monday, the company seemed to recognize an affinity between podcasting and blogging. Spotify’s new agreement with WordPress.com, which leverages Spotify’s Anchor podcasting platform, bridges the two realms. The result is near-instant podcasts. We now await the reverse.

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