Podcast listeners are young, avid, and growing their listening (Westwood One)

Westwood One has released the latest in its Audioscape series, posted by Brittany Faison to the Westwood One blog. The data are taken from Edison Research, and the focus of this release is squarely on podcasting. For years, Westwood One has been the most forthcoming distributor of metrics from Edison’s proprietary subscription product, Share of Ear, and that’s where this info comes from. Click through for key points and graphics. Continue Reading

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The Podcast Academy resets Board of Governors

In what Rob Greenlee termed a “changing of the guard,” both he (as Chair) and Kerri Hoffman (as Secretary) are shifting out of their roles in the Board of Governors at The Podcast Academy. Greenlee told RAIN, “The leadership change in the Board of Governors was planned and is happening per our organization’s Bylaws.” Click through for more info about new Board officers and members. Continue Reading

Amazon buys Wondery to join Amazon Music

The deal is not yet closed, but the agreement is. As rumored, Amazon will acquire Wondery, the last of the major creative networks in podcasting’s resurgent era to lose indie status. Amazon positions the company as joining Amazon Music, where Amazon’s podcast directory lives, but we see a future in Audible Originals for wondery’s creative production. Founder/CEO Hernan Lopez will step down to manage his new foundation; COO Jen Sargent will take over. Click through for quotes and context. Continue Reading

ASCAP and BMI jointly create Songview data platform for new level of music rights transparency

Leading performance rights organizations (PROs) ASCAP and BMI have jointly announced the launch of Songview, a searchable database of music ownership rights. Better organization and transparency in the tangled field of music ownership has long been needed, according to nearly all experts in the field, to more accurately and quickly direct royalty payments to the proper creators. Continue Reading

TikTok releases first-ever music report, indicating a powerful music discovery role

Over 176 different songs surpassed 1 billion video views on micro-video platform TikTok. That from the company’s first annual music report. Over 70 artists have broken on the platform, and landed major label deals. While major surveys put YouTube as a leading music discovery environment, TikTok seems determined to build recognition for its role in finding and sharing songs. Continue Reading

DAX lands exclusive U.S. sales representation for Audiomack streaming

Digital audio ad platform DAX has announced an agreement with Audiomack, a crowdsourced music streaming platform, to exclusively represent U.S. ad sales. Audiomack serves about 20-million monthly active listeners (MAUs). Adding that reach to DAX’s existing portfolio brings the number to 115-million MAUs that DAX can target for advertisers. At the same time, DAX notes, the Audiomack deal strengthens DAX’s base of Gen Z and Millennial audience. Continue Reading