All forms of broadcast.
NuVoodoo Media Services released new research that found Pandora and broadcast radio may have a more symbiotic relationship than expected. The survey of 1,100 in the PPM markets revealed that 62 percent of the Pandora users listened to the online radio service for at least half an hour per day, and 56 percent of Pandora users spent that much time listening to broadcast radio. Continue Reading
When we heard about a daring format flip at WKAZ in Charleston, WV, we tuned in to the station’s webcast to hear the mix and find out how engaging the experience was on the digital side. We haven’t tuned away in 12 hours — an unusual level of engagement in an office known for its obsessive stream-surfing, app-switching, genre-scrambling listening tendencies. Continue Reading
“The once-ubiquitous FM radio is today primarily enjoyed in the car, where a growing variety of audio consumption occurs. But stored and streamed content on mobile devices is steadily marginalizing the broadcast portion of in-car listening, sucking the audience lifeblood out of the medium.” Connected-car analyst Roger Lanctot contributes this guest column that examines how Sprint is handling its NextRadio implementation of FM in smartphones. Continue Reading
In June we reported on Entercom-owned Seattle station KNDD’s experiment in dramatically lowering its broadcast ad load. the station started a “Two minute promise,” in which no spot break would exceed that time, and each hour would be capped at six minutes. Today, the first signs of success for the KDNN test — higher ratings, and comments from Entercom CEO David Field. Continue Reading
Coleman Insights has completed its guidance research for the National Association of Broadcasters (NAB) and Emmis Communications, the developer of NextRadio. The study’s first part was about how consumer consume radio generally. This second part examines consumer reaction to the NextRadio app. Continue Reading
This week National Public radio released the brand new NPR One mobile app, which site side-by-side with the previously launched NPR News app. The first was a reinvention of the NPR listening experience. The new app reinvents that, with simplicity and style. RAIN reviews. Continue Reading
Music rights organization BMI has entered a partnership with iBiquity, the developer of HD Radio. The two parties will launch a new program called the HD Radio Artist Spotlight, which is intended to help promote new artists and support established ones on tour. The spotlight’s launch will focus on five of BMI’s country music acts. Continue Reading
Things are looking pretty good for Sirius XM following its second-quarter earnings call. The company said revenue increased 10 percent, surpassing $1 billion. Net income for the period was $120 million, and the 2 cents per share earnings met the estimates set by Thomson Reuters analysts. Continue Reading
Guest columnist James Cridland looks at NPR One, a new mobile app from National Public Radio. while U.K.-based Cridland admires the app’s features, he wishes for something similar from the BBC, which would inject local content for British users. Continue Reading
A small but revealing study by Coleman Insights illuminates how consumers think of radio, how they listen to music in different locations, and how the NextRadio mobile broadcast app could be more effectively marketed. The key takeaway is that radio is conceived as an in-car medium, but not a mobile one. Continue Reading
“Wireless carriers are dragging their feet and won’t activate the FM chips that are in every smartphone.” That’s the blunt message in a website campaign mounted by NPR, American Public Media (APM), Educational Media Foundation (EMF), the National Association of Broadcasters (NAB), and, of course, NextRadio. The campaign hopes to stir activism. Continue Reading
On September 9, at the Indiana Convention Center in Indianapolis, RAIN Summit Indy will spotlight and break out an emerging topic: how local radio stations can expand their businesses beyond the single revenue stream of ad sales, via marketing and providing digital services to local businesses.
RAIN spoke with Gordon Borrell about the opportunity for radio to develop this new, high-potential business line. Continue Reading