Pandora published some numbers in an article that is both a response to recent comScore audience measurement data, and part of a continuing competition with Spotify for marketing dollars spent by advertisers to reach online radio listeners. We spoke with Pandora executive Heidi Browning. Continue Reading
Spotify For Brands, the company’s outreach division which promotes the free-listening service to advertisers, has released a new trove of data focused on brand awareness and listener profiling in the U.K. It is part of an ongoing The New Audio series, with survey work commissioned from TNS. Continue Reading
Brief news items and worthy reads from around the web. Today: Bob Lefsetz thinks Apple Music should have free access and Chris Price thinks singles charts should count radio play. Continue Reading
Guest columnist Glenn Peoples observes that AM/FM is required to pay the music industry only one of two performance royalties, unlike streaming radio which is required to pay both songwriters and labels. He asserts that every point of market share which moves from broadcast radio to Pandora is worth $60-million dollars of revenue to labels and artists. Continue Reading
Brief news items and worthy reads from around the web. Today: the “Dashboard Era” of the music industry requires greater reliance on streaming data. Also, what did radio’s digital directors think of last week’s Podcast Movement? Continue Reading
Boston public station WGBH has joined VuHaus, the video platform populated by a nationwwide network of public stations. WGBH joins a major-market roster of participants that includes KCRW (Los Angeles), WXPN (Philadelphia), KUTX (Austin), WFUUV (New York), and others. Continue Reading
This week the U.S. podcast industry descended on Chicago with a collective enthusiasm and entrepreneurial energy, for the second annual Podcast Movement (PM) conference. The event is attended by over 1,500 participants, features 80 stage sessions in eight parallel tracks, and features an exhibit floor where established brands nestled with newcomers angling into the podcast sphere with fresh ideas. Continue Reading
Today at the Podcast Movement conference Libsyn announced that its hosted podcasts can now easily integrate with iHeartRadio. At the same time, Libsyn has updated its producer analytics tool to measure listenership in each of a podcast’s distributed destinations. Continue Reading
AdsWizz took advantage of this week’s Podcast Movement conference in Chicago, and the resulting intense focus on podcasting, to announce PodWave — the first podcast-specific advertising marketplace. National Public Media is the launch partner. Continue Reading
Podcast listening measurement is a notorious problem — depending on who you ask. Some network owners perform their own analytics, and drive business forward based on them. But advertisers want to bring order to podcasting, so they can better measure the opportunity. Continue Reading
Guest columnist Glenn Peoples offers a case study analyzing why online radio can be a better exposure market than traditional radio for certain crossover artists. Continue Reading
Data measurement and analysis company BuzzAngle is making waves with the release of its United States 2016 Mid-Year Music Report (PDF here), released on Tuesday. On-demand audio streaming more than doubled year-over-year. Continue Reading