ART19 completes IAB podcast measurement certification
ART19 has announced its completion of the Interactive Advertising Bureau certification for podcast measurement compliance with the IAB’s audience measurement standards. Continue Reading
Author: Brad Hill
Google launches podcast search results in web searches; we test it
Taking a feature that was previously available only on Android phones, Google has launched playable podcast search results in desktop web searches. This feature marks an important new milestone in Google’s strategic vision of helping to double podcast listening. Putting… Continue Reading
Targetspot opens Atlanta office; hires Joshua Sermons to head South East
Digital audio advertising platform Targetspot has opened a new office in Atlanta, and hired Joshua Sermons as new Sales Director South East. Sermons comes from Katz Radio Group. Continue Reading
RadioPublic announces PodFund, a venture-backed podcast incubator
RadioPublic has launched what might be called a venture capital company for podcasters: PodFund, which starts with seed investment of $2.3-million. It claims to be the first dedicated source of funding for podcasters. Continue Reading
AdsWizz certifies Bauer Media in its accreditation program. Also, a couple of awards.
AdsWizz has announced that Bauer Media is the first European audio publisher to be certified in the AdsWizz Digital Audio Advertising Accreditation program, which was launched in January. Also, AdsWizz won two industry awards this week. Continue Reading
Rhapsody offers hi-res audio through MQA partnership
Rhapsody announces a partnership with MQA, an audio technology company which creates high-resolution audio in file sizes small enough to stream, to offer high-quality audio in its white-label “Powered by Napster” business. High-resolution audio now joins a suite of technologies that companies can use to build audio streaming into their consumer-facing businesses. Continue Reading
Digital Audio Advertising grew 23% in 2018, reaching $2.3B (IAB)
The Interactive Advertising Bureau (IAB) released its annual Internet Advertising Annual Report. In it, the accounting for digital audio advertising showed an escalation of 23% from 2017 to 2018, with revenue growing from $1.8-billion to $2.3-billion. Continue Reading
Luminary updates app in response to criticism
Podcast app Luminary has partly repaired one of the rockiest startup launches we’ve ever witnessed by correcting a number of criticisms. “We now fully understand the ramifications of those decisions and we apologize for our short-sightedness. ” Continue Reading
iHeartMedia CEO Bob Pittman starts a podcast
From iHeartMedia’s publicity department comes news that Bob Pittman, Chairman and CEO of iHeartMedia, the nation’s largest commercial radio group and second-largest podcast publisher, is starting a podcast. It’s called Math & Magic: Stories from the Frontiers of Marketing. Click through for an introductory audio clip. Continue Reading
Triton Digital integrates with Google Display & Video 360
Triton Digital announced this morning an integration of its programmatic audio platform with Google’s Display & Video 360, a global cross-category campaign planning system. Triton asserts that this integration creates “the industry’s largest transparent marketplace whereby audio inventory can be transacted at scale across the globe.” Continue Reading
iHeartRadio launches two celeb-driven podcasts
TV personality and book author Chelsea Handler announced that she is hosting a new podcast, Life Will Be the Death of Me, on the iHeartPodcast Network. Simultaneously, iHeart announces sleepwalkers, about the effect of artificial intelligence on all aspects of life. Continue Reading
Infinite Dial Australia previewed (in Australia); full release set for next week
The Australia-specific version of The Infinite Dial, the industry’s benchmark consumer survey of listening, is set for release in a webinar Wednesday evening, May 8. A conference in Australia got a first look. A few key statistics shared here. Also the webinar registration link. Continue Reading