U.K.’s Global acquires AudioHQ which becomes DAX, bringing that programmatic platform to U.S.

In one of the most interesting and consequential deals we’ve reported this year, UK radio juggernaut Global has acquired U.S. digital audio advertising company AudioHQ. Linked with that, Global will launch DAX, its programmatic audio ad platform, in the U.S., operated by AudioHQ — whose name will change to DAX. We spoke with the principles. Continue Reading

James Cridland’s Future of Radio: Digital Radio stats, LBC interviews Theresa May, and Hadley ‘censored’

by James Cridland

James Cridland’s Future of Radio is a column by the Australia-based radio futurologist. THIS WEEK: James shares the highlights from Radio Alive, a recent industry event in Australia. Plus other highlights from radio and audio around the world. Continue Reading

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Pandora “Definitive Guide to Audio” report highlights listening trends chipping away at radio

Pandora has given RAIN News a first look at its 2018 Definitive Guide to Audio, a report on the state of the industry with some statistics on terrestrial radio, streaming music, and podcasts. It’s a beautifully produced collection of data points and research that (unsurprisingly) creates a narrative showing streaming audio in a positive light. But it also does present some of the pain points facing broadcast in particular as audio consumption changes. Continue Reading

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Lore is the latest podcast to hit the small screen

We’ve been profiling a trend over recent months of the film and television industry of finding new source material in podcasts. The latest project in this vein to hit the airwaves, or at least your fiber optic cables, is Amazon Prime Video’s Lore. The show is based on a podcast of the same name by Aaron Mahnke featuring real-life stories of horror, witchcraft, and medical malpractice. Continue Reading