Rumor Fact(ory): Music Key changes and trouble possibly brewing at YouTube
We learned recently that the official YouTube Music Key launch has been postponed, and two new rumors circulating about the popular video platform could provide some insight as to why. First, there has been speculation that YouTube is aiming to make Music Key part of a bigger subscription video service, positioning it as a rival to Netflix and Hulu as well as to music-centric streaming platforms. The second rumor is that music labels may be questioning the current status quo of YouTube’s ad-supported model. Continue Reading