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Headliner tapped by Deutsche Welle to turn audio into social video

Headliner has entered a partnership with Deutsche Welle for an enterprise rollout of its audio-to-video creation software. Under this deal, Headliner’s software will be used to create social media videos from Deutsche Welle’s audio content. “Headliner has allowed us to scale up social audio production,” said Manoj Thomas, project lead at Deutsche Welle. Continue Reading

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MusicWatch: Music is major on social media, from song sharing to artist influencers

MusicWatch has shared a new study exploring the relationship between social media and music. According to the survey’s results, 9 out of 10 regular social media users on the most popular apps have some form of activity related to music or artists. The most common activities on social are simply following a band or performer, but the networks can provide additional context and engagement around music. Continue Reading