Spotify

Spotify partners with BandPage to give artists merchandise hubs

Posted on by Anna Washenko

Spotify announced a new partnership with BandPage that will integrate a digital storefront to artists’ presence on the streaming platform. Musicians will have an option to sell their BandPage merchandise and show tickets, or promote unique fan experiences, from their artist pages on Spotify. The new feature is free for the artists to use, and could be a way for them to turn the streaming service into a hub for fan engagement and revenue. Continue Reading →

Google testing new ‘Listen Now’ ads for artists and albums

Posted on by Anna Washenko

Google has started testing a new form of advertising that gives listeners a direct link to a streaming service. The Wall Street Journal reported that the music services are paying for the pots by the click, similar to Google’s other paid text link ads. “We’re happy to help users quickly find legitimate sources for their favorite movies, music and more via Google search,” an unnamed Google rep told WSJ. Continue Reading →

Spotify’s Asia director talks expansion, mobile, and piracy

Posted on by Anna Washenko

Sunita Kaur, director of Asia for Spotify, spoke with The Next Web about the company’s plans for growth in the coming months. Since its first foray into Asian markets in April 2013, Spotify has been moving slowly. The company is only present in Hong Kong, Malaysia, Singapore, Taiwan, and the Philippines, leaving huge swaths of the continent untouched. Continue Reading →