BandPage shutters features as YouTube integration continues

BandPage announced several upcoming changes to its feature set as part of its acquisition by YouTube earlier this year. The video platform bought the direct-to-fan service in February. Starting March 1, 2017, several core features of the BandPage service will be discontinued, including public-facing profiles and the BandPage store and events. Continue Reading

BandPage/Rhapsody partnership finds success with notification marketing

BandPage and Rhapsody released some insights from their partnership into ways to generate increased revenue within digital streaming. The pair found that push notifications had a vastly higher level of engagement than Google Searches, Facebook ads, and web display advertising. These notifications were delivered to artists’ most serious fans as identified by BandPage’s data analytics services. Continue Reading

Spotify partners with BandPage to give artists merchandise hubs

Spotify announced a new partnership with BandPage that will integrate a digital storefront to artists’ presence on the streaming platform. Musicians will have an option to sell their BandPage merchandise and show tickets, or promote unique fan experiences, from their artist pages on Spotify. The new feature is free for the artists to use, and could be a way for them to turn the streaming service into a hub for fan engagement and revenue. Continue Reading