Pandora has introduced a new tool for its arsenal of advertising services. Test & Tune is its platform for control testing of an audio spot. Part of Pandora’s Insights Lab, Test & Tune will help brands learn if their ad creative is resonating with listeners. Continue Reading
Podcatcher and subscription service Luminary has lowered its Premium subscription. Along with the price drop, Luminary is making some new investments in Premium content according to Podnews. Continue Reading
Anghami, a music streaming service focused on audiences in the Middle East, is reportedly looking for potential buyers. Unnamed sources told Bloomberg that Anghami could be valued at as much as $400 million in a sale. Continue Reading
Deezer has landed a deal that will further entrench its streaming platform in the Middle East and North Africa. The company now has a partnership with Mondia, a mobile tech company based in Dubai. Continue Reading
by Steve Goldstein
The Amplifi Media CEO returns from another year of CES in Las Vegas. He shares the trends that he saw on the show floor, including several reality checks about what concepts he expects to actually yield value in the future. Continue Reading
The podcast network Barstool Sports may be changing hands. Recode reported that its owner The Chernin Group is close to a deal to sell the audio brand to Penn National Gaming, a regional gambling company. Continue Reading
A weekly column from the preeminent Radio Futurologist. THIS WEEK: How Australian radio is covering the continued fires. KCRW’s new hire. A counterpoint to the hype coming out of another year of CES. Continue Reading
Nielsen Music has released its year-end report, the latest analysis to find streaming at the hop of the heap for the U.S. music industry. The report found total album equivalent consumption of 785 million units during 2019, up 15% from 2018. Continue Reading
Sirius XM and Pandora have been gradually finding ways to cross-promote and collaborate after the satellite radio company’s acquisition of the online audio service in 2018. The businesses are now investigating how to create a joint subscription that would cover both of its services. Continue Reading
cabana, the digital audio arm of AdLarge Media, announced the addition of two more podcasts to its portfolio. First is the true crime show Voices for Justice and the second addition is ONE Extraordinary Marriage. Continue Reading
BuzzAngle Music released its 2019 music consumption report. The data company found that the United States surpassed 1 trillion on-demand streams for the first time. On-demand audio generated a record high of nearly 705.86 billion streams during the period, growing 32% from the previous year. Continue Reading
Streaming continues to grow in popularity in Germany. According to BVMI and GfK Entertainment, German listeners generated 107 billion audio streams in 2019. Continue Reading