Triton Digital announces first-mover compliance with DAAST audio ad standard

Posted on by Brad Hill

Triton Digital announed today that it is DAAST-compliant, among the first technology providers to fully adopt the proposed audio advertising standard. DAAST was developed by the IAB and its Digital Audio Ad Serving Template Working Group. Triton’s announcement applies to its recently launched Tap advertising platform, released in September. DAAST is a technical ecosystem in which advertisers, publishers, agencies, and consumer playback devices are aligned to coherently deliver and track streaming audio advertising. Continue Reading →

App Annie unveils new Index for Music

Posted on by Anna Washenko

App Annie has launched a new Index for Music that tracks statistics for musical mobile software. The index combines data from both the iOS App Store and the Android Google Play marketplace for a look at the programs that are most downloaded and generate the most revenue across four subcategories: music listening, music creation, artists and information, and other. Continue Reading →

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Azoff PRO challenges ASCAP/BMI, seeks better rates for songwriters

Posted on by Anna Washenko

Copyright has been the hot-button topic of this year, and the role of performing rights organizations has been a central topic of debate. While some of the top publishers like Sony and Universal Music Group are looking for a chance to break from the outside management of their compositions by ASCAP and BMI, the top two PROs embroiled in consent decree rules, there is still some opportunity for shuffling within that business and legal infrastructure. Continue Reading →

STRATA re-positions Pandora in its media buying platform

Posted on by Brad Hill

STRATA, a media buying platform that connects advertisers with media publishers, has re-positioned Pandora’s ratings profile on its dashboard, separating it from radio stations, according to Inside Radio and RAIN News sources. The action represents the latest twist in a long path of Pandora competing against U.S. broadcast radio for advertising dollars. RAIN spoke to several sources for comment. Continue Reading →

Napster to arrive in select Audi models this fall

Posted on by Anna Washenko

Napster has entered into a partnership with Audi and will be appearing in select car models starting this fall. “Connectivity has become more and more important in daily life,” said Patric Niederländer, Rhapsody International’s vice president of business development in Europe. Music Week reported that the integration was expected to expand into additional models in 2015. Continue Reading →

Grooveshark announces crowd-sourced concert series

Posted on by Anna Washenko

Plugging on despite its legal woes, Grooveshark announced a new plan for a live concert series. Grooveshark Presents aims to tap into the platform’s community for input and suggestions as it plans the events. “We are removing the significant risks promoters take in booking talent, simply by combining the intelligence gathered from our streaming platform with our unique ability to communicate with our listeners,” CEO and cofounder Sam Tarantino said. Continue Reading →

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Borrell: Programmatic advertising will take over by 2024; sales reps gone

Posted on by Brad Hill

Programmatic advertising is well established in the web display industry, and growing fast in video. Radio (broadcast and streaming) lags behind, but awareness is growing as ad-buying software platforms become more sophisticated for audio. What is the future? For Gordon Borrell, the answer is clear: Programmatic will take over audio ad buying and selling, and sales reps face elimination and changing roles. Continue Reading →

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Borrell: Digital dashboards will wipe out half of FM stations

Posted on by Brad Hill

In a fascinating and daring webinar yesterday hosted by Gordon Borrell, attendees were treated to a historical review of media technology disruption, followed by predictions in today’s media. One of those predictions: Half of AM/FM terrestrial stations will disappear by 2024, their demise driven by adoption of alternative in-car listening choices. RAIN spoke with Gordon Borrell. Continue Reading →