Native advertising has ebbed and flowed across media categories for decades. 2014 has been a year in which the streaming audio market has embraced native campaigns, and signs point to increased adoption by advertisers, and increased offerings by publishers. We spoke to Cathy Csukas (Adlarge) and Lex Friedman (Midroll Media) for sell-side perspective. Continue Reading
Spotify today announced the launch of a geo-targeted advertising platform for its ad-supported freemium service level. The initial rollout includes the top 15 listening markets. Launch partner Triton Digital provides verification metrics through its Webcast Local Metrics product. We spoke to Spotify ad exec Brian Benedik. Continue Reading
In an interesting collaboration that mashes together social networking, radio-style request lines, and purepaly streaming, Bollywood-oriented music service Saavn is partnering with Twitter to enable tweeted music requests. Continue Reading
Pandora updated its iPhone and Android apps, giving user more control of their stations and a shiny new interface to certain functions. The refreshed apps are being roll out incrementally to Pandora’s large listenership, with three percent of users added to the initial beta period. Continue Reading
iHeartRadio is getting in the holiday spirit this month with a new Christmas radio station. North Pole Radio offers round-the-clock yuletide cheer, with a 24/7 rotation of holiday songs. The tunes are mostly high-energy, kid-friendly fare; think “I Saw Mommy Kissing Santa Claus” or “I Want a Hippopotamus for Christmas.” Continue Reading
Milwaukee 50,000-watt talk powerhouse WTMJ, flagship station of the Green Bay Packers (since 1929), Milwaukee Brewers, and Milwaukee Bucks, is covering high-school football and basketball via pureplay streaming on the Radionomy platform. Continue Reading
Home speaker company Sonos has raised $130 million in financing, according to TechCrunch. The recent influx brings its total funding to about $455 million. Sonos can sync with several music services, including Spotify, Pandora, iTunes, Deezer, Sirius XM, Radionomy, SoundCloud, and Google Music. Continue Reading
Brief news items and worthy reads from around the web: Slacker Radio prepares for in-car listening; pre-1972 chaos predicted by attorney; Bob Lefsetz rips Billboard’s new hybrid album chart. Continue Reading
Spotify can always be counted on for a data-centric approach to music, and its year-in-review is no exception. Released today, the Year in Music site shared key milestones and top music from 2014. Ed Sheeran was the top-streamed male artist, and Katy Perry was the top female artist. Continue Reading
In the start of a new affiliate marketing initiative, ad-repping firm AdLarge has hired Jessica Sherman as Senior Director, Affiliate Marketing. Sherman spent nearly 11 years at Westwood One, as VP of the News/Talk division. There, she worked to populate networks with affiliates with $14-million in sales volume. Continue Reading
SoundExchange, the performing rights organization that collects and distributes streaming royalties to labels and artists, has released three year-end top-10 and top-20 charts. The Top Streamed Breakout Artists list is based on newness to royalty collection — specifically, qualifying recording artists can not have received SoundExchange royalty payments before September 1, 2013. Continue Reading
Spotify is opening up an option for third-party app developers to sell their creations on mobile app stores. The streaming platform announced that it has removed the distribution restrictions for programs made in the Spotify iOS SDK (software development kit) and Spotify Android SDK. As long as an app meets the Developer Terms of Use, the creators can pursue any avenues they choose for monetizing their Spotify-related programs. Continue Reading