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In a four-hour Podcast Upfront event featuring 14 presentations, most of them multi-element video productions, some of them featuring celebrity podcasters and ferociously upbeat conversations, AdsWizz gave its “share of stage” to soft-spoken CEO Alexis van deWyer for earnest advocacy of his company’s future-leaning ad-tech expertise. There were metrics, too. Continue Reading
From the bustling realm of social audio, which is undergoing feverish development on several fronts, comes news of tentative expansion from Twitter and the marquee leader in the space, Clubhouse. Twitter widens the testing field and Clubhouse inches into Android. Continue Reading
Podcast platform Sounder has expanded its range of service with the launch of Sounder Plus, which bundles seven features. We exchanged thoughts with Sounder CEO Kal Amin. Click for details. Continue Reading
Podcast attribution company Podsights has released the latest in its quarterly Benchmark series — titled for Q2 2021. There is new element not in previous reports: Demographic info resulting from a partnership with Experian, the consumer data company. Click through for details, data, graphs, and a link to the report. Continue Reading
Veritone sent around a notice that Audacy (formerly Entercom) has extended its agreement to use Veritone’s artificial intelligence. The news focuses on Veritone Discovery, an AI-powered content search and analysis application. Click for details. Continue Reading
Montreal-based global media/entertainment company Stingray has chosen Triton Digital’s Omny Studio unit to create, publish, and promote Stingray podcasts. Stingray is a giant music, media, and technology firm with offices around the world. Continue Reading
Today global podcast platform Acast makes public Acast+, a suite of tools giving podcasts ways of offering subscriptions to their shows as aternatives (or additions) to ad-funded shows. With Acast+, podcasters can offer ad-free streams, exclusive content, early access and much more to paying subscribers. Continue Reading
Podcasting attribution company Podsights has announced a $4-million fundraise from existing and new investors. Staff expansion is in the works, and the announcement includes several job listings. Also a growth chart. Continue Reading
Two questions about digital audio programmatic advertising were addressed in Triton Digital’s presentation at the RAIN Podcast Business Summit yesterday: 1. Is programmatic advertising a “race to the bottom” in ad revenue? 2. What are actual CPM rates in podcasting? Triton SVP Stephanie Donovan answered both with a view of average CPM rates for podcast programmatic advertising. Continue Reading
Podcast creation and monetization web service Sounder has raised $2.1-million, a year following $1.8-million the young company scooped up in March 2020. Over 14 months, the company has attracted about 4-million of seed financing. Continue Reading
Triton Digital is announcing that its measurement of French-language digital audio streams has been certified by the France-based Alliance for Press and Media Figures (ACPM) association, whose mission is to provide industry-standard measures to certify the audiences of any media that seeks to attract advertisers, including digital radio, websites, applications, podcasts. Continue Reading
Marketing it as a “first-of-its-kind audio advertising marketplace,” Spotify announced the Spotify Audience Network as part of its wide-ranging “Stream On” presentation. The promotional emphasis is on podcast advertising, but the marketplace itself includes music streamed to an audience of about 155-million listeners in Spotify Free. At the foundation of this initiative is the company’s Streaming Ad Insertion (SAI) tech. Continue Reading