Millennials love podcasts; everyone likes smart speakers (Jacobs Media Techsurvey)
Hot out of the box today for public consumption, the annual Techsurvey from Jacobs Media digs into podcasting, smart speakers, and other media consumption details. The survey groups consists largely of people in radio station databases, so while it is not a pure P1 population, we assume a built-in favorability to radio. That is useful for questions about radio pros and cons, and also an interesting lens for non-radio questions. Continue Reading