ASCAP announced that it is appealing the decision it lost to Pandora in a federal rate-setting trial in March. ASCAP seeks to reverse a district court’s ruling that set a much lower royalty rate for Pandora’s use of music created or published by ASCAP members. In the earlier trial, federal judge Denis Cote was categorical in her rejection of ASCAP’s argument. the stakes are high enough to motivate ASCAP’s appeal. Continue Reading
Pandora inked its first direct record-label deal thanks to its new partnership with Merlin. Under this arrangement, Pandora will negotiate its payments directly with the independent rights group for the music Merlin represents rather than paying the Copyright Royalty Board’s statutory rates. Continue Reading
adStream is a journal of ad-stalking and interesting commercial sightings in online audio services.
Pandora has spent resources building a local ad-sales network working in over three-dozen markets, and deploys algorithmic tools to target ads by location. But in our ad-stalking experience, we don’t notice many location-specific commercials in our test account. We caught one the other day, though. Continue Reading
In a recent interview, Pandora CFO Michael Herring spoke about the company’s interest in making its services more friendly to drivers on the road. To that end, Bloomberg reported that Pandora is exploring the world beyond music, with interest in formats such as talk radio, news, and sports. Continue Reading
This weekly podcast is a quick and concise catch-up of must-know news in streaming music and online audio
This week: Swell Music shutters … Vevo looks for a buyer … Pandora releases earnings … NPR reinvents radio, again … Sirius and Radionomy have news. Continue Reading
adStream is a journal of ad-stalking and interesting commercial sightings in online audio services. In Pandora, Promoted Stations are sponsored playlists branded by advertisers, and co-created with Pandora’s curation experts. The program launched in May with several advertising partners, but the sponsored stations are difficult to find. We found one. Continue Reading
Pandora’s workmanlike earnings call conveyed the impression of offhand dominance in the field, but after-hours investors sent the stock careening down a steep slope, off 12% in early evening trading.
The company met financial expectations, but lowered guidance for the current quarter (Jul – Sep). Perhaps more influential to trigger-happy investors were the audience metrics, which showed no audience growth. There was expansion of listening hours, however, emphasized by CEO Brian McAndrews as the more important key in the revenue equation. Continue Reading
Pandora announced that Lars Murray will serve as its new vice president of industry relations. Murray joins the company from Columbia Records, where he was vice president of digital media. Continue Reading
During Pandora’s development of its advertising model, we have tracked the development of its local sales organization spread across dozens of city markets. With less publicity, Pandora is also building an in-house creative advertising team that works with agencies and advertisers to build customized messages, programs, and productions to connect brands with targeted groups of listeners. The effort leverages a combination of media creativity and data knowledge.
To get a better picture of how this works, and some examples, we spoke with Heidi Browning, Pandora’s SVP of Strategic Solutions. She works with chief marketing officers and ad agencies on ideas for what she calls “innovative ad experiences.” Continue Reading
Pandora announced that it now has 2 million registered listeners in Australia and New Zealand. The streaming radio service launched there in December 2012, its first non-U.S. rollout. To celebrate the milestone, Pandora created an infographic with some facts and figures about its presence in the region. Continue Reading
At a recent neighborhood potluck someone asked me about my business. As usual, once I started talking about online audio, everyone at the table identified with Pandora. After a discussion of the types of stations they like to listen to on Pandora, one person mentioned the problem they’ve been having of hearing the same two ads over and over whenever they listen. Continue Reading
Brief news items and worthy reads from around the web: In a recent news post, Spotify asked Jacob Jolij, a cognitive psychology and neuroscience professor at the University of Groningen, to explain how music triggers particular emotional responses in listeners. Continue Reading