Comprehensive coverage of the podcasting industry and its business ecosystem.
“Build a podcast app that users can’t put down.” That’s the pitch at podcast database and discovery service Podchaser, for the company’s newly launched API (Application Programming Interface). Podchaser is targeting the marketplace of apps servicing consumers who don’t use Spotify or Apple for podcast listening and discovery. Continue Reading
In an interview at this week’s J.P. Morgan Technology, Media & Communications Conference, CEO Jennifer Witz held forth about SiriusXM’s business strategies and accomplishments. She predicted revenue growth, noted that podcasting is still small, and promised an opportunistic approach to acquisitions. Continue Reading
PRX is launching Radiotopia Presents, a podcast feed of several limited-run series, starting on June 2 with Blind Guy Travels. It could be called a relaunch, and rebranding, of an earlier presentation feed called Showcase, which ran from 2017 to 2019 and featured seven podcast series. Continue Reading
by Steve Goldstein
In this guest column, Steve Goldstein reproduces a conversation with Joel Sucherman, NPR’s Vice President for New Platform Partnerships, about podcast subscriptions. Sucherman illuminates NPR’s basic strategy points, and reveals how local NPR radio stations are involved in that strategy. Continue Reading
Podcast media planning platform Magellan AI is out with its monthly top 15 podcast advertisers, and the “Movers & Shakers” list of top increased spends. BetterHelp and Samsung grab headline spots. Webinar tomorrow. Continue Reading
Hyphen Media is a new audio-first network that tells stories by and about people of color. Founders Andrew Kuo and Kareem Rahma aim to make Hyphen a platform to help unrepresented voices grow exponentially in entertainment from podcasts to TV to film. Continue Reading
Sounder, a podcast hosting platform with data intelligence and monetization features, reveals this morning that it has acquired Podnods, an AI-based recommendation platform for listeners with audience growth support for podcasters. The deal marries two companies which each brings advanced technology to the legacy industry functions of hosting, recommending, and monetizing. Continue Reading
Dying for Sex won the Podcast of the Year award at the inaugural Ambies Awards, produced by The Podcast Academy. The Wondery-produced show posted its final episode 14 months ago, perhaps demonstrating how evergreen podcasts retain their currency. We analyze how many winners are from “top publishers.” Continue Reading
iHeartMedia is announcing a multiyear agreement with Bloomberg Media which will see Bloomberg’s nearly 30 podcasts hosted on iHeart, and the two companies co-produce a dozen new ones. Continue Reading
With podcast subscriptions a rising feature for creators, what benefit is important to listeners? We turn to the Cumulus Podcast Report 2021, produced with Signal Hill Insights, for an answer. Continue Reading
Who provided the best laughs at the IAB Podcast Upfront? We call out two winners. They don’t actually get anything, and had to cut the video clips for us. So unfair. Continue Reading
Edison Research and Triton Digital presented The Infinite Dial Canada 2021 yesterday, revealing listening trends up north, and frequently comparing them to the same questions asked in the flagship Infinite Dial research conducted in the U.S. Click through for highlights and graphics. Continue Reading