PodcastOne readies public offering in September
LiveOne is a Nasdaq-traded entity, but PodcastOne stock will live on one of many public exchanges, some of which are affiliated with Nasdaq. Click for details.
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Podcasting
Comprehensive coverage of the podcasting industry and its business ecosystem.
Apple beefs up podcast subscription platform with three meaningful additions
Apple has news for podcasters as Podcast Movement begins in Denver today. In one of the most feature-laden upgrades we’ve ever seen, three new (and important in our view) tools are added to Apple for podcasters. Click for details, descriptions, and screenshots. Continue Reading
Acast partners with Podscribe, rejecting Spotify attribution solutions — (with Spotify response)
Acast has selected Podscribe as its “preferred attribution partner” in all markets. It’s a meaningful and sweeping endorsement of Podscribe’s performance analytics in podcast advertising. The other half of that handshake appears to be a back-of-hand reference to Spotify’s Ad Analytics tool which launched just two months ago. Continue Reading
Audacy splits from American Public Media partnership in costly separation
Audacy has separated from an ad-sales agreement with American Public Media, clarifying a remark made by Audacy CEO David Field in a recently published quarterly earning statement. No reason or explanation has yet emerged. But in Audacy’s Q2 earning statement, David Field referred to an unnamed break-up which he called “onerous.” Click for details. Continue Reading
Alex Cooper (“Call Her Daddy”) launches Gen Z podcast network
Leading podcast entrepreneur and Spotify star Alex Cooper, creator of Call Her Daddy, is forming a podcast company with her fiancee Matt Kaplan (Founder/CEO of ACE Entertainment). The company is called The Unwell Network. This enterprise does not change Cooper’s exclusive licensing of Call Her Daddy on Spotify. Continue Reading
Spotify bolsters pod subscription business, adding Patreon-exclusive streams
Spotify has built a new piece of linkage between the streaming giant’s platform and Patreon, where many subscription podcasts are managed. The new connectivity allows Patreon subscribers to access their paid-for podcasts within the Spotify app. Continue Reading
Cross-platform listeners: A trending quest for knowledge, entertainment, connection (Audacy study)
Media behemoth Audacy is splashing results of new survey work which explores cross-platform listening. Called The Rise of the Cross-Platform Listener, it drills into the “AudioX listener” concept which Audacy explored in the company’s meaty State of Audio report last summer. Click for details, findings, and links. Continue Reading
iHeartMedia Q2: Digital Audio Group leads revenue amid overall earning slippage
iHeartMedia’s Q2 earnings report, rich with metrics and charts, describes a giant audio company whose growth is focused on the digital side, with consolidated financials slipping a bit year-over-year. Click for lots of detail and graphic charts. Continue Reading
Podtrac Top Podcast Publishers shows audience growth, and RAIN Remix
In the Top Podcast Publishers ranking in July from Podtrac, we are told that the unique monthly audience (UMA) increased for two of the top 20 publishers, month-over-month. Meanwhile the average monthly audience for the entire cohort was down by nine percent. Leading networks iHeartPodcasts, Wondery, and NPR take the top three spots based on the ranker’s native sorting. But things get shaken up in the RAIN Remix, which resorts the Podtrac data to show audience and downloads per active show. Click for details and graphics. Continue Reading
Acast fosters advertiser/host teamwork with “AdCollab” launch
Global podcast hosting and marketplace technology company Acast has launched “AdCollab,” a service which enables advertisers to team up directly with podcasts hosts in planning host-read sponsorship campaigns. This initiative has been in testing mode since April, and is available to all advertisers planning host-read campaigns. Continue Reading
Steve Goldstein: When Podcast Apps Miss The Mark
by Steve Goldstein
In his latest guest column, Steve Goldstein offers a litany of podcast listening apps which launched with hope and fanfare, but underperformed their expectations. It’s an interesting trip through time. Continue Reading
Acast shows off net sales growth in Q2 earnings in “broad recovery” of ad markets
Global podcast powerhouse Acast released its Q2 earnings today. In the official release and presentation highlights we see top-line growth leading to negative operating margins. Below are details around the highlights and the total operating loss for the quarter: Net… Continue Reading