Comprehensive coverage of the podcasting industry and its business ecosystem.
RadioPublic has ended its Paid Listens program. This service, which offered payments for every thousand listens accumulated, debuted in February 2018. It was intended to help smaller podcasters monetize even if they lacked the resources to support advertisements in their episodes. Continue Reading
British audio production house and consultancy Listen Entertainment has renewed an agreement with leading audiobook marketplace Audible.com to produce a follow-up in the “A Grown-Up Guide” audio franchise. The project is an interesting combination of multi-episode podcast and audiobook. Continue Reading
Podspec: Detailing the podcast space. In this inaugural Podspec, we look at the top daily news shows to survey their attributes including length, use of music, use of pre-roll, mid-roll, and post-roll ads, and their ad loads. Continue Reading
The Reuters Institute has published its foundational Digital News Report 2019. It mentions podcasting 186 times. A key point is a so-called Pivot to Audio, which describes how phones and smart speakers are fostering the growth in podcast news shows. Continue Reading
The Audio Production Awards, a ceremony to honor excellence in radio, audiobook, and podcast creation hosted by AudioUK, announced its tenth year of results. Fresh Air Productions was named the production company of the year. Continue Reading
Megaphone announced that the latest client for its podcast hosting and technology tools is CBNC. The media company will take advantage of Megaphone’s services for hosting, publishing, dynamic ad insertion, and more. Continue Reading
Data from The Canadian Podcast Listener survey showed how frequently podcast fans offer direct support to show creators. The survey found that 23% of all monthly listeners have made a direct contribution to podcasts. The rate spiked to 40% among power listeners. Continue Reading
James Cridland’s International Radio Trends is a column by the Australia-based radio futurologist. THIS WEEK: Questions and conspiracy theories swirl around the BBC. Several items about Aussie radio. Continue Reading
Podcasts are developing a reputation for advertising success, largely on the ability of host-read ads to connect with listeners. A new service could offer even smaller podcasting operations a way to find brands to buy those advertisements, and to bring a bigger scale to the practice. Continue Reading
Magellan has released its September ranking of the top podcast advertisers. The month saw DraftKings make its debut on the list, and Geico took the top spot. Continue Reading
CBC/Radio-Canada announced that Acast will be its first official podcast partner for international sales. “Our mandate is to inform, enlighten and entertain listeners, and we are excited to be partnering with Acast to support our global ambition and reach, as we look to bring Canada to the world through our unique and diverse original programming,” said Heather Gordon, a director for the public broadcaster. Continue Reading
Triton Digital has announced a partnership with audio and podcast technology company Voxnest. “After receiving our own IAB Tech Lab certification, we wanted to prioritize linking arms with other leaders in the industry,” Voxnest President Francesco Baschieri said. Continue Reading