Comprehensive coverage of the podcasting industry and its business ecosystem.
Data from The Canadian Podcast Listener survey showed how frequently podcast fans offer direct support to show creators. The survey found that 23% of all monthly listeners have made a direct contribution to podcasts. The rate spiked to 40% among power listeners. Continue Reading
James Cridland’s International Radio Trends is a column by the Australia-based radio futurologist. THIS WEEK: Questions and conspiracy theories swirl around the BBC. Several items about Aussie radio. Continue Reading
Podcasts are developing a reputation for advertising success, largely on the ability of host-read ads to connect with listeners. A new service could offer even smaller podcasting operations a way to find brands to buy those advertisements, and to bring a bigger scale to the practice. Continue Reading
Magellan has released its September ranking of the top podcast advertisers. The month saw DraftKings make its debut on the list, and Geico took the top spot. Continue Reading
CBC/Radio-Canada announced that Acast will be its first official podcast partner for international sales. “Our mandate is to inform, enlighten and entertain listeners, and we are excited to be partnering with Acast to support our global ambition and reach, as we look to bring Canada to the world through our unique and diverse original programming,” said Heather Gordon, a director for the public broadcaster. Continue Reading
Triton Digital has announced a partnership with audio and podcast technology company Voxnest. “After receiving our own IAB Tech Lab certification, we wanted to prioritize linking arms with other leaders in the industry,” Voxnest President Francesco Baschieri said. Continue Reading
James Cridland’s International Radio Trends is a column by the Australia-based radio futurologist. THIS WEEK: Developments in personalized audio from Spotify and Google Assistant. Possible new stations at the BBC, and presenter changes at TripleJ. Continue Reading
Luminary, a paid subscription platform for podcasts, is now offering listeners a discount for its service. The offer is available to new subscribers until December 4. Continue Reading
Podcast company Acast announced that it is making its hosting engine available to podcasters of any size. The company’s new service is called Acast Open, at it brings many features of its hosting tools to a wider potential audience. Continue Reading
Many experienced podcast creators are launching their own studios and the latest is Jake Brennan, creator and host of Disgraceland. Brennan and partner Brady Sadler have teamed to launch Double Elvis Productions. Continue Reading
Edison research has launched a new subscriber-only research series called Podcast Consumer Tracker, described as “the first successful endeavor to present a unified look at audience information at the publisher/network level.” Continue Reading
Today Spotify takes another step forward in merging its podcast listening with personalized playlisting, which is the app’s premium competency. The company has launched “Your Daily Podcasts,” a recommendation list based on each user’s podcast listening history. The new product… Continue Reading