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Podtrac November publisher chart sees audience contraction with holiday season

Podtrac released its ranking of the top podcast publishers for November. With the beginning of the year-end holiday season, all ten of the top publishers saw a dip in U.S. unique monthly audience from October. The analytics company noted that November 2018 had a similar contraction in listening.

NPR was the top performer with more than 22.24 million monthly uniques and more than 152.05 million global unique streams and downloads. iHeartRadio is still the closest rival, and kept the gap narrow with 21.18 million monthly uniques and 142.7 million global unique streams and downloads.

The only change in the ranking from the previous month is Wondery replacing PRX in fourth. Wondery was the standout in Podtrac’s recent release of the top new podcasts of 2019.

Anna Washenko

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