iHeartMedia establishes Hispanic brand management team as category grows fast

iHeartMedia announced the launch of a new Hispanic brand management team. The new group will offer strategic guidance to the company’s Hispanic brands and connect advertisers with iHeartMedia’s Hispanic audience. Hispanic listeners are a growing category for the U.S. radio and music markets, and many media companies are working to better serve them. For instance, last week, Univision announced plans for an IPO. Continue Reading

Rumor Fact(ory): Facebook may be testing the music industry waters

Facebook has allegedly had early discussions about working with the major music labels. According to a report by The Verge, the social network has expressed an interest in getting involved with the music industry, but it is still unsure what form that interest might take. It has reportedly spoken with Sony Music Entertainment, Universal Music Group, and Warner Music Group. Continue Reading