SoundCloud hires new marketing exec from Viacom

SoundCloud announced the addition of a new executive to its leadership team. DeJuan Wilson has joined the streaming platform as the new vice president of global marketing and brand. In this role, Wilson will be responsible for working on SoundCloud’s brand story, developing its global marketing function, and communicating its value proposition for listeners and creators. Prior to joining SoundCloud, Wilson served as senior vice president of brand strategy and creative marketing for Viacom’s MTV2, MTVU, and Logo networks. Continue Reading

IFPI CEO explores the financial breakdown of streaming revenue

The IFPI has thrown its hat into the ring to discuss streaming royalties paid to artists. The group’s CEO Frances Moore penned a blog post about this delicate subject based on IFPI’s own research into the music industry’s financial situation. “The issue is not that artists are getting lower royalty payments from digital services – they are not – but that the overall recorded music market has shrunk, which means smaller revenues for all involved,” she wrote. Continue Reading