Mixcloud, a platform for creating and listening to DJ music shows, has released a breakthrough new feature for its Pro-level creators: Live streaming from a web browser. The company describes why this is a step into the future. Continue Reading
Mixcloud LIVE, a realtime video-streaming addition to the Mixcloud recorded-audio experience for DJs, is out of a nine-month beta testing period. We tested the platform from the listener perspective and found it exceptional. Continue Reading
Mixcloud launched a new in-house brand consultancy called Loud. The new operation will have a multi-disciplinary team that helps companies to develop their ideas. Continue Reading
Mixcloud has been a regular experimenter with ways for audio creators to build their businesses. In line with the company’s goals about transparency, Mixcloud has published a blog post outlining the next wave of changes it will be implementing on the platform. Continue Reading
Mixcloud is expanding its fan-to-creator subscription service. The Mixcloud Select program offers audio creators a way to build dedicated fan bases and offer them perks as an additional revenue stream. Continue Reading
Mixcloud has hired Daniel Petruzzi as its vice president of partnerships. Petruzzi will focus on developing engagement within the company’s U.S. creator community. He will also be promoting the Mixcloud Select fan-to-creator subscription service. Continue Reading
Mixcloud has hired Joseph Strinati for a role as business director of brand partnerships. In this position, Strinati will be responsible for building commercial relationships with new and existing clients. Continue Reading
Mixcloud has started to roll out a fan-to-creator subscription option to its streaming service. Select lets listeners subscribe directly to individual Mixcloud channels and offer their direct support to favorite creators. Continue Reading
Streaming platform Mixcloud has signed a multiyear direct licensing network with Merlin Network, an independent label group and music rights agency. The deal will ensure that recording artists represented by Merlin will receive royalties when their music is played on the Mixcloud streaming service and on its upcoming subscription service. Continue Reading
Universal Music Group has signed a licensing agreement with Mixcloud. The global agreement covers use of UMG’s music in markets excluding China and Japan. The deal includes payments for past uses of UMG’s catalog. Continue Reading
Mixcloud has secured a multi-territory licensing deal with ICE, a group offering music royalties administration across several European regions. The license for Mixcloud covers the repertoire from PRS for Music (UK), STIM (Sweden), and GEMA (Germany). Continue Reading
Mixcloud announced that it has closed its first-ever fundraising round. The audio platform received an investment of $11.5 million from holding company WndrCo, which specializes in businesses in media and technology. The money will go toward global scaling of the company, expanding the team, and diversifying the platform. Continue Reading