All forms of broadcast.
NextRadio has launched an ad campaign aimed at promoting the use of its app and the activation of FM chips in all smartphones. The campaign, in partnership with the National Association of Broadcasters, is asking terrestrial radio stations to run the spots. The main focus of these ads is to educate more listeners about NextRadio. NextRadio faces a three-fold challenge. Continue Reading
Bridge Ratings issued a correlation study that sought to understand the relationship between a song’s streaming success, and that song’s digital download sales. Bridge discovered that a correlation does exist, all the more for the biggest hits. Continue Reading
Guest columnist Chris Price of New Slang Media writes about renowned DJ Zane Lowe leaving the BBC for Apple. If that represents a convergence of broadcast radio and Internet radio, the author — a fan of streaming audio — recommends five other lessons that online radio could learn from broadcast. Continue Reading
Zane Lowe, well known in Britain and around the world for his weeknight music-discovery radio show on the BBC, has taken a position at Apple in Cupertino. When a popular DJ quits his show and moves to one of the world’s leading technology companies, the news can be framed within the human-vs-machine argument which divides streaming music curation Continue Reading
Ad management company WideOrbit announced that its Clarity platform, which offers streaming, ad injection, and audience measurement to audio publishers, will be the first distribution partner for Nielsen Audio’s newly developed streaming audience measurement technology. Continue Reading
Clip Interactive, which has built its business on building interactive mobile apps for broadcast radio stations, announced that it is expanding its product line to include desktop and mobile browsers. This interactive web player will work on computers and mobile device browsers, bypassing the need for users to download a station-specific mobile app. Continue Reading
The U.S. Copyright Office released a comprehensive critique of how music licensing works in the U.S. Criticism, by itself, is not noteworth ythese days. The document is exceptional for its detail, pedigree, and disruptive recommendations. The headline recommendation: Broadcast radio should start paying artists. Continue Reading
Bridge Ratings posted a new study which questioned listeners about the overlap of music they stream, and music they hear on the radio. The results portray the two mediums to be complementary in interesting ways. We spoke to Bridge Ratings President Dave Van Dyke. Continue Reading
A CRN International study of radio advertising effectiveness in the Millennial demographic (18-34) shines light on aspects of audio advertising on both sides of the broadcast/streaming fence. Continue Reading
American teens listen to more streaming audio than AM/FM radio, according to fresh survey data from Edison Research in its ongoing Share of Ear research. The age group (13-17) represents so-called Digital Natives, whose consumer choices might be predictive of future mainstream behavior. Continue Reading
More than half of Norway’s radio listeners are using digital radio, according to a survey carried out by TNS Gallup. Digitalradio Norge CEO Ole Jørgen Torvmark said that the data included DAB, Internet, and digital TV in the definition of digital radio. The results showed that 53% of the country’s listeners have switched over to digital, with 36% using DAB radio and 17% using the Internet. Continue Reading
In 1962, a confluence of events occurred that eventually disrupted and transformed U.S. retailing. RAIN News founding editor Kurt Hanson examines what went wrong with retailer Target in Canada, and extracts lessons for broadcasters in the digital era. Plus…his dog goes shopping. Continue Reading