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Deezer reportedly looks to shift licensing model

Deezer logo July 2016 canvas

Deezer is reportedly looking to change its licensing structure. Mark Mulligan of MIDiA Research exclusively reported that Deezer is looking to pay out fees based on the percentages of a listener’s subscription fee. This is a model dubbed user-centric licensing. Streaming platforms operate on a service-centric licensing model, where royalty payments are made to artists based on share of airplay across the entire listener base. Continue Reading