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WWDC: Podcasts app gets more Siri support, arrives on Apple Watch

This year, Apple focused its WWDC keynote entirely on its software and operating systems. That choice meant the presentation didn’t get into any big-ticket numbers about the company’s entertainment services. However, Apple has made some updates to add functionality to both its Podcasts and Apple Music platforms. Continue Reading

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One month of Apple Podcast Analytics: How’s it going?

Apple rolled out the beta version of its hotly-anticipated podcast analytics in December, meaning show producers have had about a month to collect and assess new amounts of data around how their work performs in one of the most important podcast platforms. Wired spoke to several industry leaders about Apple Podcast Analytics, and their early findings support the anecdotal evidence that podcast listeners are indeed deeply engaged with and supportive of their shows. Continue Reading

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Omny Studio reveals tech behind controversial Apple Podcast Consumption Analytics

In a RAIN webinar last August, Melbourne-based podcast hosting and technology company Omny Studio announced a technology achievement that seemed either revolutionary or implausible, depending on one’s perspective. Omny claimed to offer podccast listening data captured from Apple’s Podcasts app. Today, prompted by the imminent release of Apple’s own podcast analytics, Omny has unfurled a description of its previously secret method. Continue Reading