Vevo hires new chief sales officer
Music video platform Vevo has hired Kevin McGurn as its chief sales officer. McGurn was previously head of sales at YouTube multi-channel network Fullscreen. Continue Reading
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Acast adds algorithm-driven Recommendations
Podcast and on-demand audio platform Acast announced the launch of a Recommendations feature. This tool uses machine learning to find new content tailored to a particular listener’s tastes. Continue Reading
Strong forecast for digital audio advertising and programmatic in Australian IAB survey
IAB Australia released a report on the state of digital audio advertising in the country. According to the findings, eight out of 10 media buyers have purchased streaming digital audio advertising. That high interest is expected to boost growth in digital audio and audio programmatic. Continue Reading
EU passes cross-border access rule for online services, including music streaming
The European Union has passed new rules aimed at advancing plans for a unified digital market in the bloc. The recent ruling allows online service subscribers from one nation to access those platforms when they travel to other countries in the EU. Streaming music falls under the umbrella of this “portability” rule. Continue Reading
Vevo pausing subscription plans to focus on expansion and original content
Vevo has been working on towards a subscription tier for at least a full year, but it seems that the wait will continue. CEO Erik Huggers said in an interview that the subscription plans are on hold while Vevo focuses on international expansion and producing original content. Continue Reading
New York Times offers Spotify bundle deal
The New York Times has a deal with Spotify. New digital subscribers who buy a year of access to the newspaper for the will also get access to the premium version of the streaming service. Continue Reading
AdsWizz to provide dynamic advertising to HowStuffWorks’ podcast powerhouse
Multimedia how-to publisher and podcast network HowStuffWorks is announcing today that it has selected AdsWizz to bring dynamic advertising to the HowStuffWorks podcast library and future releases. This partnership promises to double the advertising inventory in HowStuffWorks audio shows, while bringing more value to advertisers. The agreement touches on a crossroad where the podcast advertising business is poised. Continue Reading
As radio attains digital sales expertise, double-digit growth projected by Borrell/RAB
Digital revenue for traditional radio stations is projected to grow at a 22% year-over-year clip in 2017, according to a new report issued by Borrell Associates and the Radio Advertising Bureau (RAB). Notably, radio stations report more confidence in the digital expertise of sales staffs, compared to the 2015 survey. Continue Reading
Scott Philbrook and building a full-time podcast from scratch
Scott Philbrook, the creator and co-host of the popular Astonishing Legends podcast, spoke with RAIN News about how his show got started, where it stands now in audience growth, and what the future holds. The conversation cut a profile of an… Continue Reading
Lovely weather we’re hearing: Spotify’s meteorological musical data dive
Every now and then, Spotify throws open the door into its vault of fascinating data about its listeners. Today, its numbers have turned the most benign small talk topic into something fascinating. Continue Reading
YouTube rolls out mobile live streaming
YouTube has added live streaming to its mobile version. Creators with more than 10,000 subscribers can take advantage of this feature, although it will roll out to all users “soon.” Continue Reading
MIDiA Research report examines streaming pricing
MIDiA Research has frequently explored questions of pricing in the streaming economy. Its latest report is titled Streaming Music Pricing: Inelastic Stretching, and it examines the standard $9.99 price point for on-demand streaming. Continue Reading