adStream: MeUndies advertising is controversy-free in native audio

While reviewing the recently launched Chive Podcast podcast, we noticed an execeptional native ad performance for MeUndies, a lifestyle brand that mainly sells high-end underwear. The campaign keeps the hip tone of MeUndies marketing in general, while avoiding NSFW controversies that have characterized (and sometimes benefitted) MeUndies marketing in the past. Click to listen. Continue Reading

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Qtrax is back with new claims of a digital music revolution

Qtrax is aiming for a relaunch some time in 2015 as an ad-supported streaming service that will stop piracy and better compensate artists. CEO Allan Klepfisz talked a big game in an interview with The Telegraph, calling those goals “two paradigm shifts.” But the news of Qtrax’s resurgence has been met by the music press with mostly skepticism. Continue Reading

Swedish songwriters publish open letter of complaint about royalties

Dozens of Swedish songwriters signed an OpEd in Aftonbladet, a leading Swedish newspaper, complaining of low royalty payouts from streaming services compared to royalties collected by record labels, and predicted an imploding industry if a different balance is not created. Spotify is a target, but record labels get more heat. Continue Reading

VerStandig webcast royalty case tossed by judge; argument unresolved in principle

A lawsuit brought by VerStandig Broadcasting in Virginia last May, which sought to limit music royalty payments for its webcasts, has been ejected in a pre-trial dismissal by a federal judge. Judge Michael Urbanski reportedly dismissed the case as too “speculative” and “hypothetical” for trial. Continue Reading

Recruiting from radio: Apple hires Zane Lowe from BBC

Zane Lowe, well known in Britain and around the world for his weeknight music-discovery radio show on the BBC, has taken a position at Apple in Cupertino. When a popular DJ quits his show and moves to one of the world’s leading technology companies, the news can be framed within the human-vs-machine argument which divides streaming music curation Continue Reading