Internet Radio Rewind #66: Pandora’s excellent adventure; advertisers assess podcasting; Adele withholds

A weekly podcast from RAIN News

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The weekly update of the streaming audio industry, from RAIN News. THIS WEEK: Rdio enters bankruptcy, Pandora takes it over and announces dramatic expansion of its strategic vision for 2016; podcast advertiser sentiment study; Adele holds back from streaming. Continue Reading

Warner and Esurance to sponsor Pandora’s stream of “Serial”

Warner Bros. and Esurance will sponsor Pandora’s presentation of the first and second seasons of hit podcast Serial. Earlier this month Pandora announced that it had agreed to be the “exclusive streaming partner” for a rerun of Serial’s first season, and the release of season two. The programming starts Tuesday. Continue Reading

Adele’s new album drops tomorrow. Will it stream?

Popular British songstress Adele may be the latest major artist to be “pulling a Taylor.” Unnamed sources with knowledge of her upcoming release told The New York Times that the album “25” would not get a launch on streaming services. The Verge has a slightly different take on the situation. It reported that Adele’s camp was willing to put the album on Spotify, but only if it was restricted to paying listeners. Continue Reading