One graphic tells an Rdio bankruptcy story

Russ Crupnick, Managing Director of MusicWatch, sent us the graphic of on-demand music subscription services below. Using data from the Music Acquisition Monitor in Q2, it compares the intersection of usage and awareness in leading services. (The study surveyed 5,000 individuals.)

Rdio’s lonely position on the graph helps inform this week’s news of Rdio’s bankruptcy.

Rdio - MusicWatch

Brad Hill