As programmatic advertising tools increasingly play a part in audio advertising, Marketron has begun executing software-driven radio spot transactions. The company executed what it calls “the first ever real time programmatic spot buy in the radio industry” last week. We spoke with CEO Jeff Haley Continue Reading
Apple has teamed with some impressive celebrity talent in the recent months, and according to the New York Post, Apple’s latest interest seems to be finding popular performers to work with its new music services. The top artist who has caught the tech company’s eye appears to be Drake. The rapper has allegedly been approached with a $19 million deal to work with Apple, including as a guest DJ for iTunes Radio, the Post reported Continue Reading
Spotify said that it adds nearly 60,000 new users per week in Australia and about 20,000 new users a week in New Zealand. It also said that a quarter of Australian’s population has at least tried out the platform. According to the Sydney Morning Herald, 30% of Spotify’s Aussie users pay for the premium subscription. The streaming service has been active in the Australian market for three years. Continue Reading
TargetSpot announced a step forward in its ability to deliver refined audience segments to advertisers via Nielsen’s PRIZM. PRIZM was originally developed by Claritas, which was acquired by Nielsen. Continue Reading
Peabody-winning podcast Serial is set to return this fall with a second season. Then, a third in spring, 2016. The producers are not disclosing what the new seasons will be about, but the popular show will resume its long-form investigative format. Continue Reading
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The weekly update of the streaming audio industry, from RAIN News. THIS WEEK: “Serial” producers plan next two seasons; GAANA hacked; Sirius XM lawsuit deepens; new podcast network; Android vs iOS in the car. Continue Reading
Spotify announced that it will launch a version for Android Wear. The smartwatch version will allow listeners to navigate through their playlists, select the tunes they want, and browse for other songs. The Android Wear app will roll out gradually over the month of June. Continue Reading
Billboard has launched an online radio hub and music resource in Asian dubbed Billboard Radio China. The site has several channels for different music types, ranging from Asia Hits to the 90s to Chill. Billboard partnered with Tork Limited to create the new property. Continue Reading
Brief news items and worthy reads from around the Internet. Bloomberg says Tidal is a “disaster.” Sony executives sign news contracts worth millions, in wake of leaked Spoptify contract. Continue Reading
A new playlisting service, Kollekt.fm, is designed as a curation system. It gives users a platform to share their favorite music from across different online sources.
CEO Rich Riley said at the start of the year that Shazam would make pushes into more than audio, and to that end, the company has rolled out a new visual component for its mobile app. The software made its reputation for the ability to recognize and identify songs; now it can also scan for an image. What’s Shazam’s end goal in expanding beyond audio? Continue Reading
Indian music service Gaana suffered an invasive hack of its membership files, and the service is shut down while the problem is assessed and remedied. An individual publicly took responsibility for the hack on Facebook. Seven and a half million Gaana users had their passwords accessed. Continue Reading