Rhapsody International announces Sonos partnership to power Sonos Radio HD

Rhapsody International, the parent brand of the Napster music streaming service (originally called Rhapsody) and Rhapsody’s B2B white-label streaming provision service, announced that it is now powering Sonos Radio HD. In this cluster of brands there  is one more: “Powered by Napster” which is the platform service brought to bear for Sonos.  Continue Reading

ART19 hires David Murray from Stitcher as new CFO

In a new demonstration of ART19’s history of using Stitcher as a fertile executive hunting ground, the podcasting technology and monetization company has hired David Murray as its new CFO. (Click through for a timeline of acquisitions and executives at Stitcher, Midroll, Scripps, ART19, and SiriusXM). Murray will help lead ART19’s expansion from pure SaaS business into a full-fledged media company. Continue Reading

How long is an audio impression? Pandora prepares Audibility initiative

When is an impression an accountable impression? The answer isn’t as simple as you might think, especially for audio ads which play out with duration. Pandora is stepping into potential standardization with an “Audibility initiative,” which it plans to launch in collaboration with Moat, a division of Oracle Data Cloud which measures consumer attention across media channels. Continue Reading

Highlights from RAIN Digital Australasia: Weaponized podcasts, “stupidly short” content, and more

Yesterday’s virtual event, RAIN Digital Australasia, brought together 25 audio professionals from Australia, Malaysia, India, United Arab Emirates, New Zealand, Indonesia, Canada, the UK, and the U.S. in a four-hour sequence of discussions about the state and future of the digital audio business. Click through for highlight quotes. Continue Reading

Special Podtrac ranker illustrates top new podcasts in 2020

In an intermediary report before its end-of-year accounting, Podtrac has released a chart of the top 25 new podcasts through Q3. This ranker is based on average number of U.S. downloads per episode. Even though it has been an extremely newsy year, and we observed the launch of news podcasts from major media brands, only two podcasts categorized as News made the list. Click through for key points and the entire list. Continue Reading

Gaana brings Omny Studio into its platform to fuel Indian podcasting growth

Triton Digital, parent company of podcast hosting and technology company Omny Studio, is announcing today that Omny is being introduced into Gaana, India’s largest audio streaming platform. Gaana is perhaps best known as a music streaming app. But, like Spotify which is a better known brand globally outside of India, Gaana also distributes podcasts. Until now Gaana has mostly traded in Indian-produced shows, presented either in Hindi or English. The Omny Studio portfolio will bring a more global reach with nearly 30,000 podcasts. Continue Reading

Spotify Buys Megaphone to bolster advertising play

Podcasting consolidation continues, as Spotify — an acquisition giant in the field — announces that it is buying Megaphone, one of the world’s leading podcast hosting and ad-tech companies. The deal represents not only Spotify’s growing imperialism in the podcast space, but the deepening influence of modern ad technology and audience targeting on the business of podcasting. Continue Reading