Triton Digital’s a2x programmatic exchange arrives in the Netherlands

Triton Digital announced an expansion of its partnership with One Media Sales. As a result of the new arrangement, OMS will operate Triton’s a2x programmatic audio advertising marketplace in the Netherlands, which gives advertisers and agencies their first opportunity to buy digital audio ad inventory programmatically. Continue Reading

Summer slippage in webcast listening; year-over-year strong (Triton Digital July)

July webcast listening slipped 4% compared to the month before, in a pattern we saw last year in June and July. Every one of the top 20 brands measured by Triton Digital saw a reduction in listening during July. The year-over-year view shows that the tide was higher even as the summer waves got a bit smaller. Continue Reading

More music, less typing, replacing radios drive smart speaker adoption in new NPR/Edison research

NPR and Edison Research have released the second part of their study on smart speakers and voice control. The first part was released during RAIN’s Podcast Business Summit in New York this June. The latest presentation of The Smart Audio Report focused on the specific activities and details of how and why people are using this new product segment. Continue Reading

Amazon’s Alexa available in Amazon Music app on iOS and Android

Amazon’s Alexa voice control system can now be used to control the Amazon Music app on both Android and iOS mobile devices. This mobile integration is being rolled out in the U.S., UK, Germany, and Austria. Alexa can respond to the same range of queries as on the smart speaker of an Amazon Echo: asking for music from a certain artist, album, genre, time period, or activity will bring up songs that meet the criteria. Continue Reading

Vox announces new editor-in-chief as it expands podcasting, TV efforts

Vox Media is making more moves to shore up its leadership as the company moves into new directions for journalism and reporting. The media operation is working with Midroll Media on a daily news podcast, a large undertaking, slated to begin in 2018. In light of these plans, Vox has announced that Lauren Williams will be its new editor-in-chief. Continue Reading

YouTube tweaks programs for direct support of creators: Paid channels out, sponsorship in

YouTube has adjusted its approach for how content creators can get paid by their fans. Last week, the video platform announced that it is ending its paid channels initiative, a program that allowed channel owners to directly sell access to their videos to individual subscribers. In its place, YouTube is broadening its sponsorship model. Continue Reading