SoundStack, the multi-faceted audio platform which fashions itself as audio-as-a-service (Aaas), has landed major indie podcast network Kast Media as a new client. SoundStack will handle hosting Kast podcasts, content management, and programmatic advertising. SoundStack is also promoting “enhanced workflow with direct access to SoundStack’s product team.” Continue Reading
Jottings of Note
— First Things First (Insider Intelligence)
— Bottom Lines (BBC)
— Caffeine Now (Say It Now)
In yesterday’s Infinite Dial 2023 report conducted by Edison Research (RAIN coverage HERE) we saw growth stories for online audio generally, and podcasting in particular. Listening to podcasts (and online audio generally) trended upward. At the same time, the monthly CPM ad-cost tracker from AdvertiseCast shows ad rates dropping. Those two trends are not necessarily contradictory. Continue Reading
Welcome to RAIN News industry-leading coverage of The Infinite Dial 2023, the celebratory 25th anniversary of the longest-running and most authoritative survey of digital media consumer behavior in America. Since 1998, this survey of American listening, device usage, and social… Continue Reading
One striking aspect of iHeartMedia’s revenue reporting for Q4 and full-year 2022: Digital revenue leads revenue growth, and podcasting leads even more. The trend is true for Q4 and full-year 2022. Click for details. Continue Reading
“Live, local, and powered by AI.” Here, guest columnist James Cridland broaches the tricky subject of artificial intelligence applied to radio — RadioGPT from Futuri Media. James expected to hate it, and surprisingly liked it. There are caveats, though; “smoke and mirrors.” Click through to read. Continue Reading
Jottings of Note
— Your Thoughts (Podnews)
— Streaming Forecast (TuneIn)
— Colonization Fear (Techdirt)
Today sees the launch of a new FOX News audio show for smart speakers: The True Crime Minute, which will be refreshed three times a week. A new longer-form True Crime title has been added to FOX’s True Crime catalog, which now contains nine shows. Continue Reading
Jottings of Note
— The Question (Signal Hill Insights)
— Everybody Elevated (Everybody Media)
— Challenges (iMarketer)
iHeart Media and the National Basketball Association have revealed a slate of team-specific shows released to what is being called the iHeart/NBA Podcast Network. The lineup includes original podcasts from six NBA teams – the Boston Celtics, Brooklyn Nets, Charlotte Hornets, Cleveland Cavaliers, New Orleans Pelicans and San Antonio Spurs. Click through for show details and listen links. Continue Reading
When Mixcloud founder and CEO Nico Perez asked Twitter for reactions to Spotify’s new AI DJ feature he received a short thread of contrasting replies. A well known tech pub calls it “deeply unnecessary.” Meanwhile, Spotify is occupied explaining why nobody can find it. With all this, we are looking forward to it. Continue Reading