Barstool Sports is the latest podcaster to make the jump to television. ESPN has inked a deal to create a late-night TV show called Barstool Van Talk from the trio behind the Pardon My Take podcast. Continue Reading
A new company has joined the ranks of podcast networks. Podglomerate offers production, distribution, promotion, and monetization services for podcasts. Jeff Umbro, who hosts the Writers Who Don’t Write podcast, is the owner of Podglomerate. Continue Reading
Nobex Technologies, an Israel-based technology company which provides mobile apps for 4,500 radio stations in over 100 countries, has launched a new initiative — mobile apps for podcast creators. Nobex is stepping into podcasting in league with podcast hosting and technology company ART19. Continue Reading
DGital Media has added a new podcast to its roster, further fleshing out its sports programming. Suiting Up comes from Paul Rabil, an entrepreneur, online education expert, and lacrosse champion. The show will have conversations with leaders from the sports, business, and entertainment industries about their work. Continue Reading
iHeartRadio has reached a new audience milestone. The online audio company has reached 100 million registered users. “100 million registered users is an amazing milestone, and we are thrilled to see such great momentum and traction for iHeartRadio,” iHeartRadio President Darren Davis said. Continue Reading
iHeartRadio, the public-facing brand of the largest commercial radio group in America, is training its resources on the emerging podcast category with new content, technology partnerships, and in-house leadership. We spoke to Chris Peterson, iHeart’s new SVP of Podcasting. Continue Reading
The most star-packed podcast we’ve seen, both in the cast and production team, is set for its 10-episode launch on Feb. 7, nearly a year after it was announced. Developed by audio advertising sales company AudioHQ, in collaboration with Cinema Gypsy Productions and TateMen Entertainment, the show is called Bronzeville. With its Hollywood power, the venture might a new benchmark for production value and talent investment in the audio drama category. Continue Reading
Yesterday we posted the #1 story for 2016, based on readership of our articles. Today, the RAIN News roundup of how the online audio industry evolved in 2016. Seventy-four articles show the development of internet radio, music services, small webcasting, podcasting and the business ecosystem surrounding all of it in 2016. Happy browsing! Continue Reading
Brief news items and worthy reads from around the web: Bob Lefsetz on Recode Media podcast; innovations at WNYC; interview with Radiolab founder; what’s next for political podcasts? Continue Reading
As much as podcasting has accomplished in its two-year resurgence as an increasingly popular and mature content business category, there is a preparatory feeling to the young industry. Major challenges seem to stand between the present and a potential future in which “big money” buys into podcasting as a category standing alongside video, display, and radio. Continue Reading
How do consumers listen to podcasts? When do they start, stop, abandon, complete their shows? In particular, do they hear the ads? How is advertising effectiveness verified? When those questions can be answered, advertiser buy-in to podcasting will increase. “API Listening” is one key to the future, and an industry buzzword in the present. Continue Reading