IFPI and WIN to launch centralized data exchange service next year

The IFPI and Worldwide Independent Network (WIN) announced a new deal that will see the two parties collaborate on a system for collecting recording industry data. The Repertoire Data Exchange, or RDx, is a centralized industry data exchange service that will allow record companies and music licensing companies (MLCs) to manage their recording rights. Continue Reading →

DAX U.S. will offer ad personalization tools with Frequency deal

DAX U.S., a branch of UK media and tech company Global, announced a new partnership with Frequency, which self-describes as the first “creative management company.” The deal will offer data-driven dynamic audio advertising for DAX clients, providing them with personalized ad creative based on real-time data and an individual’s listening history. Continue Reading →