Adlarge’s cabana releases buying guide for streaming audio

In January we were impressed by the Podcast Buying Guide released by cabana, AdLarge’s digital audio division. Now a follow-up, the Streaming Audio Buying Guide, is out and we are likewise impressed by its clarity, brevity, and usefulness. The guide is a promotion, of course, but also an informational glimpse into how a digital audio advertising company frames its view of the industry. Continue Reading

Webcast listening inches up in March; Spotify holds slight lead

Spotify held its slight lead over Pandora in March stream listening, an advantage established in January after three years of chasing. Aside from that metrics rivalry, the Top 20 group in Triton Digital’s Webcast Metrics report gained one percent in overall listening compared to February. PLUS — a little bit of smart speaker reporting. Continue Reading

Q&A with Stuart Last, COO audioBoom: The go-forward strategy

Earlier today London-based podcast company audioBoom announced it has obtained funding of 4.5-million GBP to solidify its operating future and strategy. We reached out to Chief Operating Officer Stuart Last for more details. The Q&A which unfolded is quite interesting, and portrays a company keen to execute a programming strategy along three key lines of business. Continue Reading