Amazon acquires ART19, fills out its podcast capabilities

Amazon has acquired ART19 for its Amazon Music distribution platform. ART19 has long been one of the most innovative and future-tech podcast hosting and monetization platforms. The acquisition puts a third leg on Amazon’s podcast stool, joining the Wondery acquisition in December and Amazon Music’s distribution power through Alexa smart speakers. Continue Reading

ART19 hires David Murray from Stitcher as new CFO

In a new demonstration of ART19’s history of using Stitcher as a fertile executive hunting ground, the podcasting technology and monetization company has hired David Murray as its new CFO. (Click through for a timeline of acquisitions and executives at Stitcher, Midroll, Scripps, ART19, and SiriusXM). Murray will help lead ART19’s expansion from pure SaaS business into a full-fledged media company. Continue Reading

ART19 Media launches — new content and direct sales division, and a comedy network

Podcast platform ART19 is synchronizing with its IAB Podcast Upfront appearance to announce ART19 Media, a new content creation and direct sales division. This expansion is based on the company’s well established enterprise hosting and technology firm. Coordinated with the launch is Misfit Toys, the company’s new comedy co-op, is being curated by comedian Jimmy Pardo and his longtime co-host and collaborator Matt Belknap. Continue Reading

Impact (Brian Grazer, Ron Howard) choose ART19 for hosting / distribution

Impact, which is a content accelerator and online marketplace co-founded by Imagine Entertainment’s partners Brian Grazer & Ron Howard, has selected leading audio platform ART19 to host and distribute IMPACT: The Podcast. The show is described this way: “Impact’s new podcast brings together storytellers and entertainment industry leaders to explore the process of content creation and the way art shapes the world around us.” Tons of celebrity guests. Continue Reading

ART19, Veritonic case study found podcast ads boosted intent-to-purchase

ART19 and Veritonic teamed up for another dive into the effectiveness of podcast advertising. Their latest case study is for pharmaceutical brand Bayer and used ART19’s SmartAudiences technology for targeting. The assessment found that Bayer’s listener-targeted podcast ads drove intent to purchase, favorability, and other key metrics. Continue Reading